5 Easy Ways to Promote your Online Store on Facebook!

Sep 20, 2013 | 4,455 views | by Navneet Kaushal
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Be it a small bakery in your locality or the popular brand that we all have known for years, you will find small and big businesses active on social network. It is true that the social media revolution has made a huge impact on the small-size businesses more by providing them infinite opportunities to connect & expand.

Facebook, the most popular social networking platform is gradually becoming a favorite social business platform for online stores. With the right social network strategy, integration of right tools, and innovation, the stores can earn likes of millions of active Facebook users and become a household name.

Why Facebook is Ideal for You?

If your consumer is your target market, a popular social media community like Facebook can become an ideal platform in bringing your market directly to your online store.  With over 1.5 billion active users, the social networking site, Facebook could be your success ladder to reach out to potential customers.

How to Promote your Online Store on Facebook?

If you do not have a social media strategist to promote your e-Commerce shop, networking could be tricky on Facebook. 

The first step should be to create your own store on Facebook and list all the products. Make sure that the store is easy to navigate around and looks appealing. A Facebook store can be of great help in promoting online shopping business. You can further promote the store with Facebook ads.

facebook store 5 Easy Ways to Promote your Online Store on Facebook!

Image Courtesy: Piggy Bank Pie

After you have created the Facebook store, here are the 5 tricks that every online store owner can implement:

1. Regular Promotion & Post

Being regular on your Facebook page is much required. You can stay active with regular posts and promotions. Use the social network as a platform to provide your advertising banners, store updates, products and discounts. Facebook as a hub for online shopping is a vogue these days.

Like 5 Easy Ways to Promote your Online Store on Facebook!

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2. Giving the Multimedia Touch: Photos and Videos

Photos and videos play an important role in keeping your customers & fans engaged, so keep posting them regularly. You can upload:

  • Pictures of new stocks
  • Promotion pictures at peak time
  • Games, surveys, and contests photos

new collection 5 Easy Ways to Promote your Online Store on Facebook!

Image Courtesy: Castle Galleries

3. Encourage Comments & Replies

If your fans or customers have certain queries about your store or are peaking good/bad about the business, make sure that you are prompt at replying. This might be a time consuming affair but you will end up building stronger customer relationship. It is true that when customers get a good or satisfactory response, they tend to spread positive words about the business. Don’t forget that Word-of-mouth plays a crucial role in eCommerce.

 5 Easy Ways to Promote your Online Store on Facebook!

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4. Adding Call to Action

Call to Action works most of the times and it will surely work for your online store, provided you use it the right way. Ask your fans to like, comment, or give feedback on your Facebook page. You can also come up with interesting contests wherein, you can reward your fans for earning you maximum likes or promoting your page the most.

 5 Easy Ways to Promote your Online Store on Facebook!

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5. Post Industry News

Share the industry news with your fans on the Facebook Page and get their attention. They will not only be interested in reading the news but will also find your business credible and serious.

industry news 5 Easy Ways to Promote your Online Store on Facebook!

Image Courtesy: Top Rank Blog

A recent survey revealed that more than 600 million people access Facebook on their mobile phones and every user has minimum 130 friends. Moreover, 68% of the fans regularly visit retailer pages for updates on promotions and sales. So, here’s a good opportunity to expand the reach of your online store by adhering to simple promotion techniques.

5 Easy Ways to Promote your Online Store on Facebook!, 5.0 out of 5 based on 2 ratings
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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail 5 Easy Ways to Promote your Online Store on Facebook!
4.thumbnail 5 Easy Ways to Promote your Online Store on Facebook!
  • http://www.arttechint.com/ Suraj Rai

    I am glad you pointed this out! No one is talking about this. I don't think anyone has actually read the new guidelines. You shared nice information about online store on facebook that is impossible to find. Your discussed points are really nice and helpful to all. Thanks Navneet Kaushal for this nice post.

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  • http://www.socioboosters.com/ Socio Boosters

    Very Good information, thanks

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    There is another best way to promote Online store through facebook, you will have to earn more facebook likes and post attractive things daily. If you want to buy facebook likes to advertise your page, please mail us, support@socioboosters.com

    thanks

    socio boosters team.

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