5 Best Website Analytics and Web Stat Tools

Nov 2, 2009 | 3,891 views | by Navneet Kaushal
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If we talk about online web stat software and tracking tools, the list would be endless. So, how would you go about choosing which tool is right for your website. Here's the list of top 5 analytics and web stat tools that would fit the everyday needs of Webmaster:

1. Stat Counter

stat counter

What makes StatCounter one of the widely used top javascript based web stats software is its easy integration and real-time web stats tracking. The best part of the software offers graphs and charts that help users in visualizing their stats. Moreover, a version of its service is also available for free. All the stats provided by the StatCounter are invisible, saving the webmasters from placing a little icon on their website.

Here are a few features of StatCounter:

  • If you are a beginner, this is the ideal tool for you. Its free version is available for a website with 250,00 pageviews or less ever month. In case, your site exceeds the limit, be ready to pay at least $9 per month.
  • When most of the static programs are textbased, Stat Counter shows the information of visitors, page loads and returning visitors on the same chart. The keyword analysis report will enable you to see the words which will locate your site.
  • Users can also set multiple projects on StatCounter by having just one user account. You can set up one project for each site but have a view of all of them at once

Rating: For beginners, there is no better place to start than the StatCounter.

Download

2. SiteMeter

site meter

This real time website tracking and counter tool will provide you instant access to the relevant data about your visitors. To be precise, the detailed reporting of SiteMeter will enable you to know the visitors of your site, how they found it, what they like most about the site and many more things.

The detailed information SiteMeter provides include:

  • Prediction of traffic on the basis of your current traffic trend.
  • Visits for current day, 7 days, a month and the following year.
  • Details of recent visitors, location, out clicks, entry and exit pages.
  • Entry and exit pages ranking.
  • Map of the area from where your visitors are coming.
  • Location tracking, web browsers and navigation trends.

It is a superb tracking tool that gives great maps and graphs for helping you in seeing the growth of the site. If you want to download Sitemeter, it is necessary that you insert HTML code on the site. You have the flexibility of changing the privacy level after installing the tool. In case the level is set to high, the reader will be directed to the homepage of the tool if he clicks the Sitemeter logo. By setting up low priority, readers will be able to see your stats if they will click on the tool's logo.

Although, there is a big difference in the list of features of free and paid version of SiteMeter, but the one you get without paying anything is also worth. The paid version will cost around $7 per month.

Rating: A popular stats tracking tool that is on tens of thousands on websites.

Get free version 

3. Google Analytics

9-google-analytics

It is the enterprise class web analytics solutions for marketing effectiveness and better website traffic. With this powerful and easy-to-use feature, you can see and analyze the traffic data in a better way. It will make you more prepared to write targeted-ads, create websites with higher conversion as well as strengthen your marketing initiatives.

The Google Analytics is worthy, especially for the small businesses who can get accurate stats and that too, for free. There are several reasons that make this tool appropriate for new webmasters:

  •  It has the breadth and power of Urchin.
  • Webmasters will get unlimited hits/pageviews and visitors logged, which means more quality reporting.
  • The tool is integrated with Adwords that enables it to do ROI on investment reporting.

You will receive three different types of reports with Google Analytics. The executive overview report is a general report about the performance of the site in terms of number of people visiting it in a particular time frame, new visitors and more.

The marketing summary tells the top five referring sites, campaigns and the search engine keywords.

The content summary will tell about the top five entrance and exit pages of website. It will show the bounce rate of every page.

Rating: The tool is still the choice of the masses.

Sign up today for free version
 

4. GetClicky.com

9-getclicky

Clicky is a popular web analysis tool that monitors the traffic that visits and leaves your site. The tool gives a high level detail of every visitor of the website. What makes the tool a favorite amongst analysts is its capability of tracking Ajax and Flash events. Here are some really good features of Clicky:

  •  You will get to know what your visitors looked at on the website and for how long.
  • The site that directed them to your website or how they searched for your website.
  • Spy is the best feature of Clicky. It is the real time analysis tool allowing you to look at the visitors on your site at that moment only.

The sites services offered by Clicky can be compared to what are provided by Google Analytics. The analysis tools is simple to install and you just have to embed JavaScript to the site. There is a free version of Clicky available for webmasters.

Rating: The deep data Clicky provides gives it an edge over Google Analytics at times.

Register for a free version

5. CrazyEgg

9-crazyegg

The tool is awesome. It gives a clear picture of the point where visitors are clicking the most on the site. Whether it is the Web2.0 look and feel of the tool or the heatmap and overlay functionalities, CrazyEgg is just unbeatable.

While you are using CrazyEgg, you are doing far more things than just site tracking. By adding this particular tracking to the site, you will get to know more about each element of the site. Here are a few more features of CrazyEgg:

  • The easy to understand heatmap and overlay feature will help you in learning about the areas of the site that are functioning and the ones that are not.
  • Everything you do on CrazyEgg is based on the tests done on 500-1000 visitors and the results can be acquired through RSS or email notification.

Rating: Grab the version of this neat tool today!

Improve your website today with a free version 

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Navneet Kaushal

About the author:

Navneet Kaushal, CEO PageTraffic is a trusted authority in the search engine marketing industry. He is a featured author at Web Pro News, Search Newz, Website Notes, DevWebPro, SEO Article and Web Help Now among many others.

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{ 9 comments… read them below or add one }

Serene November 2, 2009 at 10:01

I only use GA and Statcounter, i'm gonna try the other three, thanks for this :)

Reply

Amanda McNeill November 5, 2009 at 05:04

I've always been a Google Analytics user myself. But Get Clicky sounds interesting because of the AJAX and Flash tracking.

By the way, if you like Crazy Egg you may be interested in reading this article from Website Magazine http://bit.ly/32mqlQ that reviews usability tools.

I am affiliated with usertesting.com but the article covers several others.

Amanda

Reply

zen November 13, 2009 at 05:42

Yeah. For me statcounter will be the right choice for better analytical report. I m using 3 different stat counter ids for my 3 different sites. Its going well.

Reply

seo sydney November 16, 2009 at 09:03

your information are nice, i like to your blog content very useful & helpful for me,
i book marked this site
Thanks

Reply

Joe Schuch December 4, 2009 at 00:34

So Google Analytics rates only #3, yet this very site uses it for traffic stats. What's with that?

Reply

Howlwald September 21, 2010 at 15:18

Live Web Stats provides the traffic of web pages and blogs, a variety of statistics and analytics to help webmasters analyse their traffic. Web Stats provides a wide range of choices on what to display on your Webpage or blog. It's quick and easy to join Web Stats with our 60 seconds sign-up.

1. Sign Up for your web statistics counter at: http://www.find-how.com/web-stats/dspSignup.php

2. Insert the HTML code provided on your website or blog.

3. Start receiving visitors and analyzing your web stats! http://www.find-how.com

Reply

Tri January 23, 2011 at 07:59

I think the benefit with Google Analytics is its integration with Adsense.

Reply

Rob Carroll February 2, 2011 at 19:22

GoSquared is actually one of the best, it offers real time tracking. http://www.gosquared.com/livestats/?ref=5953

Reply

@jamesjgill February 24, 2011 at 18:05

Thanks Rob for mentioning GoSquared!

I'm obviously biased, but I would love to see GoSquared listed here – we're pushing forward and provide real-time analytics in a really user friendly interface that is easy for even novices to pick up.

Learn more here:
http://www.gosquared.com/

Reply

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