AOL Redesigning Its Google Based Search Engine

Oct 11, 2006 | 1,136 views | by Navneet Kaushal
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AOL is testing a new version of its Google based search engine. The updated version, like Google has search, images, video, audio, news and shopping tabs. It provides relevant multimedia results, which it calls snapshot module, along with the text results.

Similar to the feature in Google personalized service, AOL has a search button that brings a list of recent searches. AOL explains the new features of Search Beta:
"AOL® is continually inventing new ways to take the challenge out of finding what you're looking for online. You can even review your recent search history. The incredible thing is that all of this is provided in just a fraction of a second."

With the Smartbox, "as you begin typing your search term, a list of suggested queries will automatically appear below the search input box. If you click on one of the suggestions (or user the arrow key on your keyboard), the search results page will display results for the suggested query that you selected. The queries are suggested based on the likelihood that they are relevant to the question you are trying to ask and fall into two groups: 1) Suggestions based on queries that you have submitted within the past 30 days. 2) Suggestions based on the most popular queries submitted by all AOL Search users over the past 30 days."

AOL's video search connects you to the video information you are looking for; including music videos, movie clips and online news clips. The image search offers the most comprehensive results for whatever image you are looking for on the Internet. You can search for online photos, pictures or other images.

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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail AOL Redesigning Its Google Based Search Engine
4.thumbnail AOL Redesigning Its Google Based Search Engine