Jun 20, 2009 116 reads by Navneet Kaushal

Ask.com has come up with a positive news that would be great for the search world. It has recently unveiled the proprietary database of 300 million Q&A pairs for the users in the United Kingdom and United States.

Ask.com has used the proprietary core search technology that was launched in the end of 2008 for achieving 300 million high-quality Q&A pairs. The entire work was done by crawling and indexing questions and answers from different sources across the web. Later, the semantic search technology advancements were applied by ask.com in rephrasing, clustering and filtering about insignificant or less meaningful answer formats.

It is made sure that the result in Q&A database is fine-tuned to give the best answer to customers on the very first time. For example, if your question is “How do I change a guitar chord?”, Ask.com will give answers with step-by-step instructions from different authoritative sources. Thus, you will get more options to select from and to get the most relevant answer. The unique Q&A results are also blended in the standard web search results of Ask.com

Scott Kim, EVP of Technology, Ask.com said, “Search industry is heading towards delivering the best answers through semantic search technology and ask is the best place to lead the industry. There are countless answers on net that make it difficult for the consumers to get what they are looking for. Our Q&A channel aims at giving the exact answers to the searchers through an advanced search technology”.

comScore in a research said that visitors enter search queries on Ask.com in the form of question, which is three times more than the queries entered on any other major search engine. It is also said that the user frequency, loyalty and retention is more within Ask.com Q&A channel.

If you will click on the “Lots of Answers” link on the homepage of Ask.com, you will find Q&A pairing database of 300 million. To get more information about Q&A database, visit the blog post of Ask.com

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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