Navneet Kaushal

About the author: Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, one of the oldest SEO Company with offices in Chicago, New Delhi and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.

Google Earth Blurs Sensitive Indian Locations

Feb 5, 2007 | 1,670 views | by Navneet Kaushal
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Google had another spat with the Indian goverment lately. This time it is about the clear coverage that Google Earth provides of 'sensitive' Indian locations, such as the Presidential Palace, defence related establishments, the parliament and many smaller establishments.

However, from now on the locations will be blurred on Google Earth. Over the years, Google has entertained similar request from many countries, such as USA, Germany, France and China. Google has no uniform policy for such requests. Therefore the responses vary from case to case.

Google's Real-time Last Sale Prices And Volume Data On The Way

Feb 2, 2007 | 1,708 views | by Navneet Kaushal
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The official Google Blog states that NASDAQ has a filing which comprises of real-time last sale prices as well as volume.

The Google Blog asserts:

Today we're equally pleased that NASDAQ has a similar filing which would include both real-time last sale prices and volume. We think these proposals are steps in the right direction, and encourage the SEC to give them a big thumbs up so we can start giving you the data you want, when you need it.

No Gmail, Only Googlemail In Europe

Feb 2, 2007 | 1,408 views | by Navneet Kaushal
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More than a year ago, due to trademark issues Google was banned from making use of Gmail name in UK. Since then Gmail has been known as Google mail in UK. However, now Google has lost its right to refer to its mail as Gmail over the entire Europe.  

Google mail logo

A press release states:

Yahoo! India Becomes Multilingual

Feb 2, 2007 | 1,363 views | by Navneet Kaushal
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Yahoo! India has now become multilingual. It is now available in seven regional Indian languages Hindi, Kannada, Tamil, Telugu, Malayalam, Punjabi and Gujarati. 

Yahoo! India's managing director George Zacharias says that reaching out to the masses inspires user experience and helps in building relationship. Understanding the need of the masses is significant to maintain a successful standing. Such a targeted step will surely work in favor of Yahoo! India.

Google Finds Click Forensics Assessment Faulty And Dubious

Feb 2, 2007 | 1,519 views | by Navneet Kaushal
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Shuman Ghosemajumder, Google Business Product Manager for Trust & Safety, has once again slammed Click Forensics on their click fraud assessment by digging up all sorts of flaws in their study.

Shuman reports:

We found serious flaws in their counting of clicks – a more fundamental issue than their counting of click fraud. They were making basic counting mistakes and inflating the number of clicks by an average of 40%. The source of this problem is incorrectly counting page views – from users browsing through an advertiser's site – as clicks.

Yahoo! Search Marketing Patent Applications

Feb 2, 2007 | 1,345 views | by Navneet Kaushal
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A week ago we informed you that Yahoo! has officially announced that they will launch a quality score to the Yahoo Search marketing.

Bill Slawski has written a post on thirteen new Yahoo! Search Marketing patent applications. He has cleverly explained the patent applications which will assist the sponsored link advertisers in achieving a high rank on Yahoo!

Google Master Plan Out On A Video!

Feb 2, 2007 | 1,171 views | by Navneet Kaushal
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Master Plan is a video presentation by Ozan Halici & Jürgen Mayer, from the University of Applied Sciences in Ulm, Germany. They have graphically portrayed Google's phenomenal rise in the recent past. Though this video presentation is innovative, however, it does not leave a powerful impact on the viewer.

Watch the video here.

Google Releases Q4 Financial Report For 2006

Feb 2, 2007 | 1,871 views | by Navneet Kaushal
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Google has released its financial report for the fourth quarter. Google has total revenues accounting to $3.21 billion for the fourth quarter ending 31 December, 2006. This is a jump of 19 percent when compared to the third quarter of 2006. And a mind blowing increase of 67 percent as compared to the fourth quarter ending 31 December, 2005. Google earned the major part of their revenue from site's search as offerings, which was responsible for 62 percent of the total revenue.

No Yahoo! Directory Tag Still Under Wraps

Feb 1, 2007 | 1,410 views | by Navneet Kaushal
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In the month of December 2006 we reported that Yahoo! will be out with No Yahoo! Directory Tag by the end of January 2007. January came and went but there was no news from Yahoo! about no Yahoo! Directory tags. Finally Tim Mayer of Yahoo! has broken the silence and informed all on a WebmasterWorld thread that the much awaited tags will be out soon as they are working on it. Hopefully, the no Yahoo! Directory tag will be out by the end of February.

Yahoo! Publisher Networks Improves Ad Delivery

Feb 1, 2007 | 844 views | by Navneet Kaushal
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Looks like Yahoo! Publisher Network is experimenting with its contextual network to improve ad delivery. Conflicting reports have come from DigitalPoint Forums alternately saying that the duplicacy of ads has improved or worsened. One of the members reported that:

YPN has improved one aspect of their ad delivery — ads no longer repeat ad nauseam across your ad blocks on a given page. Before, depending on how many ad blocks you had on a given page, the same ad that showed up in the #1 ad queue position would show up in all the #1 ad queue position of all your ad blocks on that page. Not anymore. I'm no longer seeing repeated ads across the ad blocks.