Navneet Kaushal

About the author: Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, one of the oldest SEO Company with offices in Chicago, New Delhi and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.

Google Acquires Wavii; The Start-up Much Known for Offering Customized News Streams to Users!

Apr 29, 2013 | 4,657 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (2 votes cast)

The search giant Google has acquired start-up Wavii for more than $30 million. The move that is calculated to boost knowledge graph results might also be helpful for an assortment of Google products such as Glass, News, and Now.

Wavii confirmed the news through a post on their website:

Google AdWords Launches Screensharing Feature!

Apr 29, 2013 | 725 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (4 votes cast)

Google AdWords has launched Screensharing, a feature that will enable AdWords users to share screens with AdWords support staff. 

Announcing the launch of Google Screensharing, AdWords community manager, Zee told that AdWords support team members can now invite users to share their screen with them and sign into AdWords account, on the phone.

Google Understates Google+ by Making Significant Changes in the Authorship Snippet!

Apr 26, 2013 | 3,335 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (4 votes cast)

Google has quietly made changes in the authorship snippets present within the search results. One of the highly visible changes is the removal of the "more by" author link that linked to the additional stories written by the author. 

Google Understates Google+ by Making Significant Changes in the Authorship Snippet!

Moreover, when you click on the author image or name, you are directed to search results page that matches with the author name. Earlier; clicking on "in X Google+ circles", users were taken to the author's Google+ page but now they are directed to search results. 

Google Analytics Releases the Customer Journey to Online Purchase Report!

Apr 26, 2013 | 886 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (2 votes cast)

With online shopping portals becoming popular, the customer journey is getting more complex. There are high chances of a customer engaging with your brand through different mediums over several days, before making an online purchase decision. And to help you understand more about the buyer's thought process, Google has introduced "The Customer Journey to Online Purchase" analytics report today. 

Bing Brings Back Bing Business Portal as “Bing Places for Business”!

Apr 26, 2013 | 852 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (2 votes cast)

Bing re-launches the Bing Business Portal with a new name, "Bing Places for Business". The change will not do much with listings, other than moving the location of where you managed your business Bing Maps listing to bing.com/places.

Some of the features that were available in the Bing Business Portal have also been removed. These include:

  • Ability to create deals
  • Features to add coupons

Google Removes Instant Previews from Search Results!

Apr 26, 2013 | 932 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (4 votes cast)

After Related Searches filter, Google has now dropped Instant Previews from the search results which are said to be a very low usage. 

The Instant Previews feature was launched in November 2010. It was also tested with AdWords Instant Previews and Sitelinks Instant Previews. There was even a feature in Webmaster tools to preview instant previews. Google even said that with Instant Previews feature, searchers were 5% more likely to be satisfied after they clicked on the results.

Matt Cutts on How Google Takes the Two Sites that are Linked Together?

Apr 25, 2013 | 938 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 4.5/5 (4 votes cast)

It is common for marketers and bloggers to have multiple websites. What will happen if these websites are linked to each other?

A similar question was asked to Matt Cutts by a reader. Let's go through the question in details:

Mozilla Penalty Impacted One Page Out of 22 Million; Reveals Google!

Apr 25, 2013 | 746 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 4.8/5 (4 votes cast)

We broke out the news of Mozilla being penalized by Google for user generated spam yesterday. The only thing that Google revealed was that it was a granular penalty. The latest addition to the news is that the penalty was on one specific page out of the 22 million pages that Mozilla has. 

Here's what Matt Cutts said about the penalty:

Google Introduces the New AdWords Upgrade Center for an Easy Up gradation to Enhanced Campaigns!

Apr 24, 2013 | 2,788 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has introduced the Upgrade Center, which will make it easier for advertisers with lots of campaigns to easily upgrade to enhanced campaigns. 

Enhanced campaigns help marketers in reaching out to people with the ads based on their location, device type, and time of day- removing the need of setting up and managing several individual campaigns. 

Shashi Tharoor on Google Hangout on May 9th!

Apr 24, 2013 | 880 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 5.0/5 (2 votes cast)

The most famous politician on Twitter, Dr. Shashi Tharoor is the latest in the list of celebrities and politicians using Google Hangout. The Minister of State for Human Resource Development, Shashi Tharoor will be taking questions on The Future of Higher Education on the 9th of May, 2013.

You can ask questions at http://oursay.in/future-of-higher-education