Ritu Sharma

About the author: Ritu Sharma

Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.

Google Image Search withdraws View Image button and Search with Image feature!

Feb 16, 2018 120 reads by Ritu Sharma

Google has done away with View Image button and Search by Image feature while viewing a specific image within Google Image Search. They announced about this change on Twitter, tweeting that they are launching some changes on Google Images to assist in connecting users with useful website. This will include removing of View Image button. The Visit button will remain to enable users to view images related to the web pages they are visiting.

The View Image button offered bots an easy way to pull images from all over the internet and utilize it for wicked purposes. As a result when users clicked on any image from a site, they cannot view the ads of the site or have the scope to engage with the content surroundingthat picture.

Organic Search Witnesses Largest Growth Rate In 2 Years!

Feb 13, 2018 137 reads by Ritu Sharma

Organic search experienced its most impressive visit growth in more than 2 years according to Merkle’s Digital Marketing Report for Q4 2017. The total number of site visits gained through organic search increased by more than 6% in the last quarter of 2017.

Google's Chrome Browser to mark non-HTTPS sites as 'not secure' from July 2018!

Feb 9, 2018 121 reads by Ritu Sharma

July is going to be a notable month for Google. Earlier this month, Google announced that its Speed Update will be launched in July. It announced yesterday that it will mark all sites which haven’t migrated to HTTPS as "not secure". This event will coincide with Chrome 68’s release. The latter will look like this in a user’s browser.

Google's Chrome Browser to mark non-HTTPS sites as 'not secure' from July 2018

Google adds hotel bookings to search results!

Feb 9, 2018 124 reads by Ritu Sharma

In an attempt to enhance the search experience of travelers, Google had added the ability to book hotels to its search results. This update comes a week after Google launched delay predictions and cheaper fair to improve the flight booking experience. Apart from helping people booking hotels directly on Google, hotel searchers will also enable them to filter prices and find the information they are looking for.

Google adds hotel bookings to search results

Google AdWords Express now offers push notifications for missed calls!

Feb 9, 2018 118 reads by Ritu Sharma

A new Google AdWords Express update will enable advertisers to attend missed calls by using push notifications. Google stated that one in every five calls received on an AdWords Express ad goes unanswered. Now, if you miss a call, the AdWords Express app will send a notification inviting you to call the customer.

You need to have access to the AdWords Express app to receive notifications about missed calls. Once the app gets installed, notifications might be installed once you go to settings and opt for account updates. With this new update, Google also added another feature to AdWords Express which is designed to enhance the relevancy of customer calls. Now at end of each call which you receive via AdWords Express, you will be asked to provide a feedback on the relevance of the call.

SEO Audit Category-Google's new addition to Chrome's Lighthouse extension!

Feb 6, 2018 140 reads by Ritu Sharma

SEO professionals, web developers, and webmasters now have access to a new feature in the well-known website auditing tool Lighthouse. Google announced yesterday the addition of a new "SEO Audits" category to its extension. You will gain access to the new audit category through the "Options" button in extension.

SEO Audit Category-Google's new addition to Chrome's Lighthouse extension

Google My Business allows restaurant owners to edit their menu listings!

Feb 5, 2018 128 reads by Ritu Sharma

Google My Business announced the launch of a new update on Friday which is sure to be a great news for restaurant owners. The ones who are managing their own Google My Business(GMB) listings can now have access to a new editor. Using it, they can create and edit menus which might display their listings on Google mobile search results.

The editor is now available in Google My Business dashboard’s Info tab. This is also the place in which owners will be able to edit links to their menus. Using the editor, owners can also add and edit titles, descriptions, and prices of the different menus they serve. The menus can also be broken down into different sections for appetizers, desserts etc.

Bing Ads enables users to access multiple accounts using single sign-in!

Feb 5, 2018 118 reads by Ritu Sharma

Bing Ads is introducing a new way for advertisers for managing multiple accounts using a single email address and a password. The multi-user access facility of Bing Ads removes the necessity to sign into different accounts separately. Advertisers can, therefore, move from one account to another in a hassle free manner, thereby finishing a greater part of their work within a shorter time span.

Bing Ads enables users to access multiple accounts using single sign-in

Google Launches A Comprehensive Featured Snippets Guide!

Feb 1, 2018 141 reads by Ritu Sharma

Google has published one of the most detailed explanations till date about their featured snippets in a search blog post. Featured snippets are quick direct answers which you can view on top of Google search results page which appears as a response to your queries.

Google has explained what featured snippets exactly are, the different treatments and interfaces which you can derive from them and their way of interacting with mobiles, desktops and voice search results. Google has confirmed that featured snippets are vital to mobile search and voice-activated digital assistants.

Google has said that featured snippets are vital for mobile search and voice-activated digital assistants. They have confirmed that in such cases, the conventional ‘10 blue links’ format aren’t very affective. So, featured snippets are a very useful format.

Google Search Console Beta Goes Live For Everyone!

Jan 24, 2018 138 reads by Ritu Sharma

Google has released a new Google Search Console beta which is live for everyone, including those who haven't received the email notifications.You just need to go to https://search.google.com/search-console and click on the top right where "search properties" is mentioned. You will come across a few verified sites here.

However, you may not see the link from the old Google Search Console to the new one as of now. This is because Google is attempting to limit the traffic to the new one in order to acquire a handle on it.

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