Ritu Sharma

About the author: Ritu Sharma

Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.

Facebook Testing A Feature To Display Reviews On Pages By Professional Restaurant Critics!

May 27, 2015 | 883 views | by Ritu Sharma
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Facebook is on the verge of testing a feature that will display reviews by the professional restaurant critics on Facebook Pages. Critics reviews will turn up along with starred reviews from friends and other Facebook users, when people will search for certain U.S. restaurants on Facebook.

Google Initiates Local Search Result Ranking Changes!

May 27, 2015 | 1,003 views | by Ritu Sharma
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Google, seems like over the past few days, has initiated a major algorithmic change that has changed how the local results rank in both Google Maps and the local packs in web search.

It has been speculated that the Google Maps Googlebomb fix led to this and one can expect the traffic change to an extent for many local businesses in the future. The issue seems to be related, but Mozcast features shows the shift on the 15th.

Reports Suggest Facebook Engagement For Top Brands Surges To 43.5%!

May 13, 2015 | 1,112 views | by Ritu Sharma
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With the buzz that organic search for Facebook Pages shrinking to next to nothing, there could be a possibility of drop in brand engagement on the social network. But according to a new report from analytics provider Simply Measured this is not the case, at least not for major brands.

Facebook Offers “Add a Link” Button To iOS Users!

May 12, 2015 | 1,096 views | by Ritu Sharma
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Reports suggest Facebook is using its index of more than one trillion posts to make it easier to share links on mobile. It has been observed that it gets difficult for Facebook's mobile users to search and share links from their devices, and the social platform is hoping to remedy the problem by offering an "Add a Link" button to some iOS users' screens alongside the options to share photos or location.

Google Temporarily Suspends Google Map Maker After Several Public Google Map Hacks!

May 12, 2015 | 1,180 views | by Ritu Sharma
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Google Map Maker has been temporarily suspended by Google. Map Maker is a service to allow the community to make edits to Google Maps similar to how Wikipedia edits work. The service was suspended due to the recent public edits which showed how easy it is to make fraudulent edits to businesses.

Facebook Carousel Ad Format Live For Mobile Application Ads!

May 12, 2015 | 1,137 views | by Ritu Sharma
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facebook carousel image 1 Facebook Carousel Ad Format Live For Mobile Application Ads!

Facebook announced the launch of its carousel ad format, which is now available for mobile application ads. The social network said in a Facebook for Business post that the carousel format for mobile apps ads will be enabled to support up to 5 images, with links, adding that advertisers using the format have seen costs per conversion 30% to 50% lower than single-image link ads and costs per click 20% to 30% lower.

Weekly Infographic: Mum’s The Keyword: An SEO Infographic on Mother’s Day Keywords!

May 8, 2015 | 1,408 views | by Ritu Sharma
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mothers day seo infographic conductor2 Weekly Infographic: Mum’s The Keyword: An SEO Infographic on Mother’s Day Keywords!

Facts suggest that consumers spend 20 billion dollars a year on their mothers, giving us 20 billion reasons to see how this super special holiday performs in search. There are certain keywords that you can include to drive more traffic for this day!

Top 10 Digital Marketing Articles of this Week: 8th May, 2015!

May 8, 2015 | 1,496 views | by Ritu Sharma
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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.

top ten digital marketing articles6 Top 10 Digital Marketing Articles of this Week: 8th May, 2015!

Content Marketing

5 Bad Writing Habits to Drop Right Now

Google To Add Links To Book Tables, Doctor’s Appointments Or Order Food And More!

May 8, 2015 | 1,157 views | by Ritu Sharma
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Google has rolled out a new way for businesses to add links to how their customers can order food delivery, reserve tables, and book appointments through Google Search and Google Maps.

This new feature will likely be built directly into Google My Business but for now, if one may want to participate can fill this form.

Google To Improve Mobile Algorithm And Add Mobile Page Speed!

May 8, 2015 | 1,189 views | by Ritu Sharma
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On the topic of the new mobile friendly algorithm, which is fully rolled out, Google’s Gary Illyes responded to feedback on Twitter.

Screenshot 12 Google To Improve Mobile Algorithm And Add Mobile Page Speed!

The webmaster said, it is frustrating to land on a mobile friendly web page that takes too much time to load. The feedback is around Google still using many desktop signals for mobile ranking- including how fast a desktop page loads and not counting the speed of the mobile page.