The buyable pins introduced by Pinterest are now accessible to iPad and iPhone users in the U.S. This has provided the marketers with a popular platform to sell their wares. Renowned brands like Macy’s, Neiman Marcus and Nordstrom have joined Pinterest.
Other noteworthy brands that are making use of the buyable pins feature, are the clients of Demandware, like Gardener’s Supply Co. and Michael’s. Shopify stores like Poler Outdoor Stuff and SOBU also add to the list.
Buyable pins can be identified by the blue price tags on the pins. Users can discover these on their home feeds, boards, category feeds, search results and recommendations. Filters to shop by price are available, making shopping easy and fun.
The ‘hand picked’ wares can be gained access to by the users through the ‘shop our picks’ option. This option features products that belong to the seasonal category. The transaction process is free of cost for both, the buyer and the seller.
Pinterest is in the process of developing buyable pins for the Web and Android version of the networking site.Buyable Pins Now Accessible for US iPhone and iPad Users!,