AdWords

AdWords Specialists to Talk About Ad Disapprovals on Hangout on Air!

May 7, 2013 | 1,117 views | by Navneet Kaushal
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The most crucial element of an AdWords campaign is its Ad. It is the advertisement that depicts unique features of your business and draws the attention of users to take an action.

But, users get to see only approved or say high quality ads. So, what happens to the disapproved ads, which are prevented from showing up?

Google AdWords Launches Screensharing Feature!

Apr 29, 2013 | 1,231 views | by Navneet Kaushal
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Google AdWords has launched Screensharing, a feature that will enable AdWords users to share screens with AdWords support staff. 

Announcing the launch of Google Screensharing, AdWords community manager, Zee told that AdWords support team members can now invite users to share their screen with them and sign into AdWords account, on the phone.

Google Introduces the New AdWords Upgrade Center for an Easy Up gradation to Enhanced Campaigns!

Apr 24, 2013 | 3,495 views | by Navneet Kaushal
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Google has introduced the Upgrade Center, which will make it easier for advertisers with lots of campaigns to easily upgrade to enhanced campaigns. 

Enhanced campaigns help marketers in reaching out to people with the ads based on their location, device type, and time of day- removing the need of setting up and managing several individual campaigns. 

Google AdWords Social Annotations Let Advertisers Highlight Their Google+ Follower Count!

Apr 23, 2013 | 4,565 views | by Navneet Kaushal
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Google+ is marking its presence in every Google product, with AdWords being the latest one. From today, AdWords advertisers will be able to highlight their Google+ follower counts in their enhanced campaigns. Google has already told that ads with follower counts have 5-10% higher click-through rate, when compared to regular ads.

Here's an example from Home Depot, when we searched for "dining room chairs".

Google Launches Ad Group-Level Mobile Bids for Enhanced Campaigns!

Apr 10, 2013 | 1,281 views | by Navneet Kaushal
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The trend of communication via mobile devices is increasing, as more and more people now prefer to shop, stay entertained, and connected through their cellphones and tablets. The information such as their location, device, and time of the day is becoming an important signal for advertisers. 

Google Makes Large-Scale Keyword Changes Easier with Keyword Bulk Uploads!

Apr 2, 2013 | 1,525 views | by Navneet Kaushal
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It seems team Google is working dedicatedly on improving AdWords functionalities. After launching bulk editing feature in November, which enabled users to make large-scale changes across the AdWords account, Google has now introduced bulk upload.

It will help you in adding, editing, and removing the keywords at Scale.

With the bulk uploads feature, you are no longer required to:

  • Upload the keywords report in another tool

Google: No More Phone Numbers in AdWords Text!

Mar 26, 2013 | 1,900 views | by Navneet Kaushal
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From April onwards, if a marketer wants to include a contact number in an AdWords Ad, then he will need call extensions feature. 

In the official announcement Google says, “In the next few weeks, we will no longer allow phone numbers to be used in the ad text of new ads. Advertisers who would still like to promote phone numbers in their AdWords advertising can use the call extensions feature. We're posting this alert now to provide adequate lead time to make ad changes.

Google Adds Search Term Filter To AdWords Report!

Mar 6, 2013 | 1,109 views | by Navneet Kaushal
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Yesterday, Google posted on Google+ announcing the addition of a way to filter the search terms within the search term report.

search term filter adwords report 1362489145 Google Adds Search Term Filter To AdWords Report!

Here is what Google said about this addition:

Google AdWords Editor 10.0 Launched With Enhanced Campaigns!

Mar 2, 2013 | 1,466 views | by Navneet Kaushal
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Google has announced the launch of a new version of Enhanced Campaigns in AdWords known as AdWords Editor 10.0. For marketers migrating from standard AdWords campaigns to Enhanced AdWords Campaigns involves combining  the previously separated computer and mobile campaigns. A lot of the hassle can be reduced by using the Google AdWords Editor to migrate the ads/keywords from one campaign to another.

Adwords Editor 10 Google AdWords Editor 10.0 Launched With Enhanced Campaigns!

Now use AdWords Express to Grow Google+ Followers!

Jan 30, 2013 | 1,521 views | by Navneet Kaushal
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You may have noticed an ad for AdWords Express when managing your Google+ page. Seems Google has stepped up its promotion of its SEM model. Google is trying to drive the point to new businesses how advertising in search, maps and mobile can get more followers for their Google+ page.

want more google plus followers advertise Now use AdWords Express to Grow Google+ Followers!