AdWords

Google Once Again Updates AdWords Quality Score!

Aug 25, 2008 | 1,071 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)
goo Google Once Again Updates AdWords Quality Score!

Via Google Inside AdWords, Google has announced that, it is introducing further improvements to the Google AdWords Quality Scores. In the month of June this year, we had informed our readers that Google had introduced landing page load time as a major factor for quality scores. It seems that Google is really very serious about the Quality Scores, as it depicts from our post in July, where Google was penalizing Webmasters for landing page irregularities.

Google to Discontinue AdWords API Version 11 from August 26th 2008!

Aug 10, 2008 | 1,260 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

In the month of March this year, Google had released AdWords API Ver.12, replacing the then current version, AdWords API Version 11.

Now, according to Search Engine Roundtable, Google has decided to discontinue the AdWords API Version 11 by August 26th 2008.

Here is what the AdWords API Advisor, Jeffrey Posnick has to say at Google Groups:

Google Updates Google Ad Planner with New Features!

Aug 6, 2008 | 901 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

In June this year, we had informed our readers about the launch of Google Ad Planner. Google Ad Planner that is a research and media planning tool, designed specifically to bring the two main factors of Google Advertising platform, the Publishers and the Advertisers closer to each other.

Now, via the Google AdWords Agency Blog, Google has announced an update to the AdPlanner tool instilling it with new features to enhance its operational capabilities.

Google Takes Down Average Position Indicators in the Content Network!

Aug 2, 2008 | 2,106 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Over at PPC Hero John reports that, Google has begun the removal of Content Network average position indicators or figures. In place of the position indicators, Google is now displaying 'N/A' (not available) to the users.

google2 Google Takes Down Average Position Indicators in the Content Network!

However, for the meantime, the average position indicators are still visible in the Keywords tab.

cal Google Takes Down Average Position Indicators in the Content Network!

Google AdWords Sponsored Links Get a Surprising Facelift!

Jul 30, 2008 | 2,835 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

It seems that, Google has marked this day, as the 'redesign day' for its services. First, Google released the new revamped Google maps and now according to a thread at Webmaster World, Brett Tabke (CEO, Webmaster World) has pointed out, that there has been a major design change of the Google AdWords Sponsored Links search results. You can check this new design atgoogle.com/sponsoredlinks, by running a search query.

Loyal AdWords Advertisers Get Google Cookbook!

Jul 22, 2008 | 1,591 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Several Webmasters over at the Webmaster World have reported that, on the 6thanniversary of their Google AdWords accounts, they have received a complimentary package from Google. This bouquet of appreciation consists of a Google Cookbook with gourmet recipes created by Google Chefs, a Google Chefs Apron (black with colorful logo) and a book entitled Advanced Tips from AdWords Experts.

114 Loyal AdWords Advertisers Get Google Cookbook!

Google Releases New Feature for Google AdWords. Keywords & Placements Now Combined Together!

Jul 21, 2008 | 1,376 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Via the Google AdWords Blog, Google has announced the release of a new feature for Google AdWords, that would allow the advertisers to combine keyword-targeted and placement-targeted campaigns into a single online campaign type.

Google Again Tweaks AdWords Landing Page Quality Scores Algorithms- Confusion All Around!

Jul 11, 2008 | 1,981 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Over at the Webmaster World, numerous reports have surfaced that Google has been hitting Webmasters hard in the Google AdWords Quality Scores for their landing page irregularities.

This penalization at Google's part can also be related to the post that I had put up last month about Google finally incorporating Landing Page load time as quality factor for Google AdWords quality scores.

Google AdWords Keywords Tool Finally Gets Approximate Search Counts!

Jul 9, 2008 | 6,490 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Google has introduced the Approximate word counts in the Google AdWords keyword tool, with the color graphs, that until recently were the only indicators of the data in the keywords tool. When you perform a search on the keywords tool, you'll be presented with 'Approx Search Volume' and 'Approx Avg Search Volume' as data indicators along with the color graphs.

image 1 google keyword1 Google AdWords Keywords Tool Finally Gets Approximate Search Counts!

Traffic Estimator Service Now Available in Google AdWords API!

Jul 3, 2008 | 3,284 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Google AdWords API Blog has announced that, the Traffic Estimator Service is now available in the Google AdWords API. The Traffic Estimator Service provides traffic estimates (CPC, clicks per day, etc.) for the existing as well as for the new keywords for a new product or service.