Google has now enabled pausing of ads and keywords. The AdWords blog announced that you can pause certain ads and keywords when your inventory was low or have you ever wished you could temporarily stop serving image ads on certain sites during the weekdays.
AdWords
Search Engine Roundtable has reported the fixing of Google AdWords CPC Price Gouge Bug. The bug pushed up minimum bids to unnatural highs for some keywords. Webmasterworld members have reported relative normalcy over the weekend.
my accout is 75% or more back to normal.
Last month we informed that there is something wrong with Google AdWords Professional Verification Seal.
The seal is fully functional now. Whenever a user will log into a Google account and click on the Google AdWords Professional Verification Seal, it would automatically direct the user to the verification page.
Kevin Gibbons first reported that the seal now works on his official blog.
Many people around the globe are complaining that the CPC prices in Google AdWords has sky rocketed without any warning. Some days back we reported that Google Changes AdWords Algorithm, Shares Quality Score. A bug had released right after Google's new AdWords quality score, this bug has been verified by Google, this bug increases the bid price of fine doing keywords and ads for no reason at all.
Google announced plans to initiate a test of CPC-based ads using site targeting.
Site targeting is a feature that allows advertisers to choose individual sites in the content network where they want their ads to appear. Currently, advertisers using site targeting place bids on a cost-per-thousand impressions (CPM) basis. In March, we plan to begin testing a new site targeting feature to increase the flexibility and control advertisers have with site-targeted campaigns: cost-per-click (CPC) bidding.
Google is planning changes for its AdWords Quality Score. First of all, they will let us see the Quality Score. A mail to the same effect was received by Shimon Sandler. The mail read that:
we’re making improvements to the way that we evaluate the Quality Score to set minimum bids for keywords. First, we will be launching an optional Quality Score column to provide you with more transparency into the Quality Score for your keywords. Second, we made improvements to the way that we evaluate the Quality Score for all keywords. This change will allow us to more accurately set minimum bids for keywords where the system does not have a significant amount of data.
The AdWords Operations team is asking for your photos. They are going to decorate their building with it. Why?
Actually, they are moving into a new building and they "want to decorate our new building with photos of our advertisers as a way of recognizing that we owe our success to you." In a post at the Inside AdWords blog, the team has said that:
Click fraud has been an ever lingering issue with the advertisers. Finally, Google's Click Quality team has got down to address the issue more seriously. In an elaborate post, Meet the click quality team, not only the team comes to the fore but also talks about the process of protection, such as the automated filters.
Google has introduced new pricing structures for both AdSense and AdWords. As per Adsense, you could previously earn $100 when your referred publisher earned his first $100 within 180 days. The new system on the other hand rewards $5 when your referred publisher earned only $5 in 180 days. However, the second tier earning is a cool $250. You get this commission when the referred publisher earns $100.
It appears like Google has been testing a feature on some of the advertisers. The feature seems to be an elaborate budget analysis. It appears in the edit campaign section in the budget setting section.
Google AdWords informs:
@pagetraffic
