Some of the prominent speakers who are expected to be part of the event are Neville Taraporewalla, GM India, Microsoft Advertising & Online, Rishi Dogra, GM Marketing, PepsiCo India, Navneet Kaushal, CEO PageTraffic, Kiruba Shankar, Blogger, Varun Agarwal, Author and Founder, Alma Mater and Nikhil Dey, President, Public Relations, Genesis Burson-Marsteller.
Start Date: February 17, 2014
End Date: February 21, 2014
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It was the last day at Pubcon but excitement level was still high. The day 3 began with the usual address by Brett Tabke and was followed by the Keynote by Scott Stratten.
Here's the detailed overview of Day 3 at Pubcon Las Vegas, 2013:
1.) QR Codes, Unmarketing of Logo and Immediacy: Keynote Address by Scott Stratten at #Pubcon Las Vegas 2013, Day3!
This session in Salon H discussed Negative SEO that Google sharply disapproves of and what webmasters can do to protect their sites from such tactics of the competitors. The session was addressed by three speakers.
- Jonathan Goodman – President, Halyard Consulting
- Joe Laratro – President, Tandem Interactive
- Dwight Zahringer – CEO, Trademark Productions / TruReview.com
It is true that online competitive research can fetch you a wealth of information about your competitor and the industry. The deemed industry experts and influencers came together to throw light on competitive intelligence and the tactics & social media tools to be used.
- Matt Siltala – President, Avalaunch Media
- Elisabeth Osmeloski – Executive Features Editor, Search Engine Land
The last day at Pubcon Las Vegas saw an interesting start with the keynote by Scott Stratten. The late morning session on "Links with Maximum Juice & Minimum Risk" discussed the link building strategies that would keep webmasters away from search engine penalties.
- Loren Baker – VP of Business Development, Copyblogger Media