Google has introduced the Google News Publisher Center, allowing news publishers to easily manage their sites. Now, potential readers will be more informed about the articles they click on and news publishers will have more control over their content displayed on Google News.
You can make the following changes to the Publisher Center after verifying ownership of your site using Google Webmaster Tools:
Google has finally dropped the restriction of using real names on Google+ profiles. When Google+ was launched three years ago, users were only allowed to use their real names. This excluded the people who wanted to create their accounts on Google+ without using their real names.
Google has announced two new improvements to the Google+ photos app- Auto Awesome Effects and non-destructive editing. Now users will be able to go back and tweak a previous edit, and G+ will apply filters to photos as a part of the Auto Awesome process.
In order to simplify how authorship is shown in mobile and desktop search results, Google is removing profile photo and circle count from search results to which authorship is assigned. Now only author information can be seen in the search results along with a clickable author name.
Google Webmaster Trends Analyst, John Mueller, confirmed on Google+, they are making this major change around authorship to improve the search results page with a more consistent design across devices.
Google has released two major updates to Google+ which makes it easier for users with large photo galleries to easily browse through them and share content. While Auto Awesome Stories automatically search through your photos, videos and the places visited by you to create a short vignette of your experiences, the Auto Awesome Movies is centered around particular events, collecting your photos and videos to automatically create a highlight reel.
Most people try hard to ignore Google Plus and its benefits. They forget that Google Plus is Google’s social spine. Local businesses have to be on Plus if they want to show up on the Google Local. What if the day comes when Google Search becomes a social experience, powered by Plus?
Last December Google announced the launch of +Post ads to a restricted number of advertisers, allowing them to turn their Google+ posts into ads and distribute them on the Google Display Network. This Wednesday, Google confirmed in AdWords blog post that the +Post ads will now be available to all the Google+ pages with a minimum of 1000 followers.
The Facebook vs Twitter race in the digital marketing scenario has identified a new entrant which has slowly and steadily overtaken Twitter and gained a cachet equal to Facebook. According to a new report released by the market research company Forrester, Google+ posts by brands generated nearly as much engagement per follower as their Facebook posts and almost twice as much engagement per follower as their Twitter posts.
The Webmasters community has finally made their way to Google+. The team announced yesterday that they will use the page to post announcements, quizzes and other resources to help webmasters improve the quality of their website and e-commerce.
Google said in the post:
Welcome to our Google+ page!
SEO Strategies that Work for Google Plus
Google Plus is more than just a social networking site. It can be a way to boost your business and traffic to the website. Most of the Internet marketers are using social networking platform as the way to share information, get attention, reach out to potential business, and get success in the business.
Google Plus 2013 Statistics: An Overview