Google Buy Buttons could start appearing on select Google mobile search ads in a matter of weeks, embarking the beginning of the speculated morphing of Google Shopping into a marketplace that could prove to be a competitor with Amazon and Ebay.
According to NBC, an undisclosed “phantom” algorithm update in Google search is rolling out, which is said to be affecting publishers of “how-to” style content. A collection of over 870,000 miniblogs site namely HubPages, that also contains content about wide varieties of topics, saw it Google search traffic drop 22% from one week to another on May 3rd.
Though AdWords Editor 11 was greatly received, but many were reluctant to use it as it did not support many of the AdWords features and encountered bugs. Lately, Google updated it to version 11.1 and added support for several features.
Here are the new features:-
Google has enhanced and updated the My Business management interface which can be accessed here. The new design offers “"better manage your locations and publish updates more quickly across Google," according to Google.
Google lately announced that they have received over one million URL takedown requests. They complied about 40% of the time in the year since it has been applying the European right to be forgotten.
Google spent much of the past year questioning its obligations under the controversial right to be forgotten ruling that has been accepted reluctantly by them.
Google Map Maker has been temporarily suspended by Google. Map Maker is a service to allow the community to make edits to Google Maps similar to how Wikipedia edits work. The service was suspended due to the recent public edits which showed how easy it is to make fraudulent edits to businesses.
Google has rolled out a new way for businesses to add links to how their customers can order food delivery, reserve tables, and book appointments through Google Search and Google Maps.
This new feature will likely be built directly into Google My Business but for now, if one may want to participate can fill this form.
The webmaster said, it is frustrating to land on a mobile friendly web page that takes too much time to load. The feedback is around Google still using many desktop signals for mobile ranking- including how fast a desktop page loads and not counting the speed of the mobile page.
Google announced the launch of Search Analytics, the new report in Google Webmaster Tools that enables you to make most out of your traffic analysis. The new Search Analytics report helps you to break down your site’s search data and filter it in many different ways. This enables you to analyze it more precisely.
Google will soon launch an array of new products for its AdWords customers as the mobile search has officially overtaken desktop search.
Jerry Dischler, Vice President of product management at Google, spoke of the "I want to know, I want to go, I want to buy" moments during a live stream of the annual AdWords Performance Summit in Half Moon Bay, California. Dischler said that the smartest marketers realize that those needs are more important to customers than any particular brands.