Google

Google Updates Google Shopping Feed Specifications With Several New Attributes!

Jun 20, 2014 | 1,549 views | by Ritu Sharma
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Google has updated the Google Shopping Products Feed Specification to make the organizing of product data more flexible and allow merchants to engage with more customers. The overhauled feed specification will be rolled out globally on September 30, but merchants can submit the new attributes immediately. The updates include:

  • Mobile landing page URLs can be submitted separately through the mobile link attribute to ensure mobile users are directed to mobile landing pages.

Google Invites Indian Webmasters and Advertisers to the “Learn with Google- Search & Ads” Conference in July!

Jun 19, 2014 | 1,535 views | by Ritu Sharma
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Remember the Google SearchMasters Conference, the first ever conference organized by the search engine giant for webmasters? Indian advertisers and webmasters who are looking for more such tips and tricks from Google should now pack their bags for Bangalore or Mumbai. Google has announced in the Google India blog, it is going to organize Learn with Google- Search & Ads conference for Indian businesses this July.

Do Search Ads Lift Brand Awareness? Google Says Yes by 6.6% Points!

Jun 19, 2014 | 1,479 views | by Ritu Sharma
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A recent study conducted by Google, in partnership with Ipsos MediaCT, to measure the impact of search ads on brand awareness, revealed branding-focused ads increase awareness by an average of 6.6 percentage points. The study shows search positively affects top-of-mind awareness and unaided brand awareness, even when the consumer does not click on the ad.

Google Revamps Flight Search Feature to offer a Rich Travel Experience to the Globetrotters!

Jun 13, 2014 | 1,400 views | by Ritu Sharma
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For those who love traveling, Google has some good news. The search engine giant has updated the Flight Search feature with a new “I’m Feeling Lucky” button to give users an enhanced and interactive flight search experience. The addition of the new button is one among the many changes made to the feature.

Upadted Flight Search Feature Google Revamps Flight Search Feature to offer a Rich Travel Experience to the Globetrotters!

Yes, PayDay Loan Algorithm 3.0 is on the Roll, Reconfirms Google’s Matt Cutts!

Jun 13, 2014 | 1,586 views | by Ritu Sharma
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Rating: 3.0/5 (2 votes cast)

Yesterday we reported, Google is launching the version 3.0 of PayDay Loan algorithm. Google’s head of Search Spam, Matt Cutts, made the announcement at the SMX Advanced 2014 Search Marketing Expo and now Cutts has reconfirmed the same news on Twitter. Matt tweeted “It’s rolling out now!”

Here’s a snapshot of the tweet:

Matt Cutts Tweet Yes, PayDay Loan Algorithm 3.0 is on the Roll, Reconfirms Google’s Matt Cutts!

Google to Launch Version 3.0 of PayDay Loan Algorithm This Week, Confirms Matt Cutts!

Jun 12, 2014 | 1,441 views | by Ritu Sharma
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Rating: 5.0/5 (1 vote cast)

Google will be launching the third version of PayDay Loan algorithm this week, announced Google’s head of Search Spam, Matt Cutts, at the SMX Advanced 2014 Search Marketing Expo. The algorithm is designed to target “very spammy queries” and will be launched as early as today said Cutts. The version 3.0 of the algorithm has nothing to do with the Panda or Penguin update.

Google Gets More Specific on Reconsideration Request Rejection Notices with Additional Information!

Jun 12, 2014 | 1,092 views | by Ritu Sharma
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Rating: 5.0/5 (1 vote cast)

Google’s head of Search Spam, Matt Cutts, announced at the SMX Advanced 2014 Search Marketing Expo, the search engine giant is updating the way it handles reconsideration rejection requests from webmasters.

Google Launches “Google My Business” to Help Businesses Connect With Customers and Get Found Online!

Jun 12, 2014 | 1,439 views | by Ritu Sharma
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Rating: 5.0/5 (1 vote cast)

Google has announced the launch of a new tool, Google My Business, to help small businesses connect with their customers. By putting your business information on Search, Maps and Google+, the new tool lets your customers find you across Google. Businesses can post content, track analytics, revert back to customers and launch Google Hangouts all at one place.

Google My Business Google Launches “Google My Business” to Help Businesses Connect With Customers and Get Found Online!

How to Get Started:

Matt Cutts Explains What is the Biggest SEO Mistake in the Eyes of Google!

Jun 7, 2014 | 1,393 views | by Ritu Sharma
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Have you ever wondered what is the biggest SEO mistake people generally make? Is it when your website is not crawlable by Googlebot? Not having webmaster resources? Not having unique title tags and meta descriptions? Or is it not optimizing for the right keywords? The answer is- none of these.

Know How to Move Your Site to a Different URL or Infrastructure with Google’s Updated Guidelines on Site Moves!

Jun 7, 2014 | 1,221 views | by Ritu Sharma
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Do you want to move your site to a different URL or a different infrastructure but you have incomplete and sketchy information on this? Google has decided to help you out by providing an in-depth guide in the Webmaster Central Blog, on how to handle site moves in a Googlebot friendly way. It has also updated the site move guidelines in the Help Center to let webmasters design and implement site moves accurately.