Google

Can You Place Multiple Breadcrumbs on a Page: Matt Cutts has the Answer!

Mar 20, 2014 | 831 views | by Navneet Kaushal
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In the recent Webmaster Help video, Matt Cutts, Google's head of Search Spam, explains how Google sees and understands multiple breadcrumb trails on an e-commence page. Matt says that even if you have multiple breadcrumbs, Google only picks up the first one on the page.

Dive Deeper Into Google Resources with the Improved Version of Webmaster Academy!

Mar 19, 2014 | 956 views | by Navneet Kaushal
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Whether you are a novice or an expert webmaster, you always have something new to learn from Google's resources. With an aim to guide beginners in the basics of creating a website, Google launched the Webmasters Academy two years back and has now expanded it to introduce a series of new and targeted content. The search engine giant announced in a blog post that it has updated the educational resource program to expand and improve information on some important modules.

Google Assures that There is No Threat if Your Website Gets Placed in the Disavow List

Mar 18, 2014 | 982 views | by Navneet Kaushal
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Now if someone threatens you with adding your site to their disavow list you don't have to worry about your site getting tagged as "spammy". Google has confirmed that having URLS from your website submitted in the disavow file of any backlinks removal company will not have any adverse affect on the page rank of your website.

Matt Cutts on How to Deal with Web Pages Featuring Out-of-Stock Products

Mar 18, 2014 | 695 views | by Navneet Kaushal
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In the recent Webmaster Help video, Matt Cutts, Google's Head of Search Spam, explains business owners how they are supposed to handle pages for out-of-stock products in their website.

The question posed was:

How would Google recommend handling e-commerce products that are no longer available?

(Does this change as the number of discontinued products outnumbers the active products?)

Google Kicks Off 2-Months Internet Education Campaign for Women in Uttar Pradesh!

Mar 15, 2014 | 1,013 views | by Navneet Kaushal
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As a step to escalate digital literacy among women in Uttar Pradesh, Google has embarked on a brand new Internet education campaign in the state. The two months digital maneuver aims at educating around 5,000,00 women and girls on the Internet. The move is considered to be the opening chapter in Google's attempt to introduce Indian women to the Internet.

Matt Cutts Throws Light on How to Let Google Recognize the Mobile Version of Your Website!

Mar 14, 2014 | 771 views | by Navneet Kaushal
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There are ways by which you can make smartphone users land up on the mobile version of your website and direct the desktop users to the desktop version. Google's Head of Search Spam, Matt Cutts discussed in the recent Webmaster Help video, how webmasters can optimize for the mobile web.

The question posted was:

Google Integrates AdWords Dynamic Remarketing with Google Analytics to Beef Up Retargeting Offerings!

Mar 14, 2014 | 4,053 views | by Navneet Kaushal
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An year after the launch of Dynamic Remarketing campaign, which allowed creating customized ads to reconnect with customers, Google today announced deeper remarketing integration between AdWords and Google Analytics.

Google Integrates Dynamic Retargeting with Google Analytics Google Integrates AdWords Dynamic Remarketing with Google Analytics to Beef Up Retargeting Offerings!

Google Confirms the Use of “Author Ranks” Within In-Depth Articles Category!

Mar 14, 2014 | 834 views | by Navneet Kaushal
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Google's Head of Search Spam, Matt Cutts, confirmed today at the Search Marketing Expo that Google uses “Author Ranks” to determine which articles to show in the in-depth articles section. Cutts verified that the system is used specifically within the “in-depth” articles category.

The question was motivated by a tweet from Matt Cutts:

Google to Release New and “Softer” Panda Update for Small Businesses Soon!

Mar 14, 2014 | 1,283 views | by Navneet Kaushal
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Rating: 5.0/5 (2 votes cast)

Google is working its way to the “next generation” Google Panda algorithm updates. Matt Cutts, Google's Head of Search Spam, announced at the Search Marketing Expo that this version of Panda refresh is supposed to be softer than the previous updates.

Google Brings Tour Dates in the Knowledge Graph for Musical Artists!

Mar 13, 2014 | 921 views | by Navneet Kaushal
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Google has introduced a new approach to display the concert listings of musical groups and artists. Now, when you search for your favorite band on Google, the knowledge graph panel which appears in the search results will include information which is more accurate and specific. Google posted in the Webmasters Central Blog that it is drawing data directly from the artist's official website to avoid errors and gaffe.