Google, on 6th February, agreed to buy Channel Intelligence for $125 Million to make improve Google Shopping. Channel intelligence is a data service that helps brands and major retailers in increasing their sales.
The following message was posted by CI on their website yesterday:
The SEOs and webmasters were ecstatic when Google launched the Disavow Links Tool last October. However, they failed to satisfy the long list of queries regarding the tool that followed the launch. The SEOs and webmasters were left to figure out the best way to use this tool on their own.
We are all aware that the book “The New Digital Age” authored by Eric Schmidt, executive chairman of Google, and co-authored by Jared Cohen, director of Google Ideas, will hit the stands in April. Keenly awaiting the launch of this book, we came across some excerpts from this book posted by The Wall Street Journal on their blog.
Did you notice a change in the PageRank of your website? We definitely did, our PageRank increased, and we are gleeful about it. This happened because Google has updated its Toolbar PageRank, the first update for 2013. Many website owners have confirmed a change in the PageRank of their webpages oin forum discussion on DigitalPoint.
In a recent video update on youtube, Matt Cutts, the head of the webspam team at Google, explains what is referrer spam, how it happens and what should be done about it.
For starters, referrer spam is done by making repeated requests to websites by making use of a fake referrer URL that points to the website/video that the spammer wishes to advertise. Referrer spam is targeted towards manipulating the search engines. With this technique the spammer gets a free link which results in a better search engine rank for his website.
Matt Cutts of Google answers a question about SEO for developing news sites after taking a month off. Should they update the same page, or create new pages for changed content? Cutts has advised to take the same page route and do an extensive read of Google News documentation to come up with a strategy.
Google has yet again established its supremacy with the beta launch of a new Google shopping program, referred to as “Google Shopping for Suppliers”. After the successful relaunch of Google Shopping in 2012, a product search engine that helps people discover products online, Google has now launched Google Shopping for Suppliers to bridge the gap between buyers and sellers of B2B products.
You may have noticed an ad for AdWords Express when managing your Google+ page. Seems Google has stepped up its promotion of its SEM model. Google is trying to drive the point to new businesses how advertising in search, maps and mobile can get more followers for their Google+ page.
Google has posted its policies about Government requests for user data on January 28, Data Privacy Day. It is part of their broader strategy to push for tougher privacy laws. Tech companies usually shy away from speaking about their response to the authorities’ such requests, but Google has come straight in this regard.
Google has announced to launch a newly design web image search feature on Google.com. This feature would allow users to search web images more quickly and easily. Google informed that the changes have been made after the feedback from users and webmasters.
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