Google

Google Launches Improved Site Links Search Box on Mobile Search Results!

Aug 18, 2015 | 1,277 views | by Ritu Sharma
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While searching through Google, you may have seen a slightly new look for specific search results. That’s only because, Google has launched a new way for users to orchestrate a site search on a website within the search results through the sitelinks search box.

This new format for the sitelinks on the mobile search results shows the search box more prominently and helps in removing a step in the search process for users, searching for content on a site through their mobiles.

Sundar Pichai Takes Over as CEO of Slimmed Down Google!

Aug 11, 2015 | 1,411 views | by Ritu Sharma
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Sundar Pichai, an India-born technocrat, has been named CEO of Google in a surprise development with the company’s founders Larry Page and Sergei Brin moving to a new role as the CEO and President of Alphabet, Inc. a new holding company. Google is now a wholly owned subsidiary of the new entity.

Sundar Pichai was previously senior vice president of Android, Chrome and Apps at Google.

Download Google Search Analytics Data with New API Backed Script!

Aug 7, 2015 | 1,188 views | by Ritu Sharma
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Webmasters and developers have a reason to grin. They can now use new API backed script to download Google search analytics data and keep it longer than 90 days. A tool has been updated as well to use the API facilitating storage of search analytics data on own server.

John Mueller of Google commented:

Google Introduces Search Analytics API for the Google Search Console!

Aug 6, 2015 | 1,022 views | by Ritu Sharma
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Google, after much speculation, has finally made the official launch of the new Search Analytics API for the Google Search Console.

Google API Google Introduces Search Analytics API for the Google Search Console!

Google opted for making the data available via an API after much positive feedback about the Search Analytics feature within the Google Search Console.

John Mueller, on behalf of Google, says through Google+:

Google Shows Critic Reviews in Knowledge Graph!

Aug 5, 2015 | 1,415 views | by Ritu Sharma
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Rating: 3.0/5 (2 votes cast)

Google has announced the rollout of a new type of Schema markup that can help in displaying detailed critic review knowledge graph cards in the SERPs (search results pages). Critic review Knowledge Graph cards are the newly introduced features that Google had brought to shelves to give instant answers to questions like “did Ex Machina get good reviews ?”

Google Schema Markup Google Shows Critic Reviews in Knowledge Graph!

Google Introduces Two Data Feed Enhancements to Google Merchant Center!

Jul 30, 2015 | 1,344 views | by Ritu Sharma
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Google has announced two data feed enhancements to Google Merchant Center. One would improve efficiency for large retailers, while the other would facilitate small retailers get on board.

The first is online product inventory feeds, a new feed type that supports quick updation of price, availability and sale price of key products. This is particularly helpful for large retailers who are likely to make frequent changes to these attributes.

Google Notification: Blocking CSS or Javascript May Result in Suboptimal Search Rankings!

Jul 29, 2015 | 1,625 views | by Ritu Sharma
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Blocking CSS or Javascript on your websites may result in suboptimal search rankings. This was the gist of a new notification sent by Google through the Google Search Console.

The notification explains that blocking CSS and Javascript to Googlebot may lead to suboptimal rankings in Google as it will hinder the full understanding of their website. There is nothing new in the warning about suboptimal rankings; however, this is the first time when Google has issued Search Console notifications for this.

New Google Feature to Show Busiest Hours of Local Stores!

Jul 29, 2015 | 1,200 views | by Ritu Sharma
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This step of Google may delight local shoppers. The search engine has introduced a new search feature to show local stores when they are busiest. For now, only people using Android mobile devices will be able to access the feature.

According to a Google communication, the search giant sources the data on a store’s foot traffic from people who have agreed to location sharing. Such information is kept completely anonymous and nothing is tracked from people who haven’t opted into it on their own.

Google Expanding Dynamic Search Ads Globally!

Jul 29, 2015 | 1,215 views | by Ritu Sharma
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Google has announced they are expanding dynamic search ads (DSA) globally. They have now enhanced and retooled the feature from the ground up.

DSA were launched back in 2011. They are auto generated ads based on the pages discovered on the website.

The technology allows Google to build ads without you having to do much. The system analyzes what adds to build by crawling a website and customizing ads to specific landing pages.

Google to Bid Goodbye to Autocomplete API On August 10!

Jul 28, 2015 | 1,267 views | by Ritu Sharma
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Access to autocomplete API to unauthorized users has been blocked by Google starting from August 10, 2015. Announcing this, Google stated that they want the users’ experience of autocomplete API exactly as it was meant to be used – a service closely tied to Search.