Google

eBay And Google: War Of The Audio Ads

Jun 7, 2007 | 2,075 views | by Navneet Kaushal
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As soon as we informed that Google Inside AdWords was ready to roll out Audio ads Beta, Reuters informs that eBay is to auction advertising on U.S. radio stations.

eBay teams up with Bid4Spots Inc, a radio-ad start-up company from Encino, CA, in a deal where advertisers can bid on more than 2,300 participating stations on both radio and internet. About the deal, Kim Rubey, a spokeswoman for eBay commented:

Google Webmaster Guidelines Gets Another Overhaul

Jun 6, 2007 | 3,503 views | by Navneet Kaushal
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Webmasters are happily breathing a huge sigh of relief on learning Google has altered and updated their Webmaster Guidelines page.

Some of the additions include links to:

Google Inc And Saleforce.Com: Together, A Strategic Global Alliance!

Jun 6, 2007 | 1,766 views | by Navneet Kaushal
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Google's Press Center announces that Salesforce.com and Google, have recently announced that they have formed a strategic global alliance ' to help millions of businesses leverage the Internet to achieve success'.

The latest product resulting from this alliance is Salesforce Group Edition featuring Google AdWords which is a robust offering that combines both the power of Salesforce on-demand CRM applications and Google AdWordsâ„¢ platform to achieve integrated sales and marketing success. This solution provides the same tools to all businesses irrespective of the size of the business. This will help to successfully attract and retain customers.

Google Purchases PeakStream!

Jun 6, 2007 | 1,651 views | by Navneet Kaushal
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In unexpected news, The Register informs that Google has purchased PeakStream Inc., a Redwood City, California company that develops software for multi-core and parallel processors. The sum of purchase has not been disclosed as of now.

Google has already confirmed the acquisition but nothing is known about the terms of the deal.

Google To Improve Webmaster Tools Help Center: Usability Call?

Jun 5, 2007 | 2,976 views | by Navneet Kaushal
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Riona MacNamara in Google Groups posts an interesting feature which announces the plans to restructure Webmaster tools Help Center aka Webmaster Guidelines.

Riona explains, the motive behind the change is " to improve the way we organize and present help content. We want to make sure that our content is technically accurate, relevant, and up to date, and that it's easy to navigate and find exactly what you're looking for. Is the content broad enough in scope? Deep enough in detail? Does it have the right mix of instructional and conceptual info? "

Its Official Google Bombing But Will Continue!

Jun 5, 2007 | 1,960 views | by Navneet Kaushal
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Marissa Mayer, Google's sharp-talking Director of Consumer Web Products posts an article called “Googlebombing 'failure'” in the Official Google Blog where a particularly non-committal sentence is mentioned:

“We don't condone the practice of googlebombing , or any other action that seeks to affect the integrity of our search results, but we're also reluctant to alter our results by hand in order to prevent such items from showing up.”

Rare Insight Into Google's Search Ranking And Quality!

Jun 4, 2007 | 1,794 views | by Navneet Kaushal
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In an enlightening NY Times report, Google let in John Batelle, the chief executive of Federated Media, to chat with Mr Amit Singhal and Udi Manber, Google's very elite engineers aka Google Fellows.

Some of the main highlights of the article are:

June Brings Changes in Google SERPs?

Jun 2, 2007 | 1,717 views | by Navneet Kaushal
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Forums like WebmasterWorld and DigitalPoint have reported changes in Google's Search Engine Result pages since the month began.

Webmasters have a range of opinions ranging from, "I just wish G would leave things alone so that at least webmasters can at least enjoy their new traffic – or not!"

Google's Feedburner Acquisition Is Official!

Jun 2, 2007 | 3,113 views | by Navneet Kaushal
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After many guesses and affirmative reports from various sources, Google Inc and Feedburner both acknowledge the former's purchase of Feedburner.

Indian Court Demands Google Inc, YouTube Block Specific Search Results

Jun 1, 2007 | 2,380 views | by Navneet Kaushal
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Chennai Online reports that the Karnataka High Court issued notices to the Indian Government, ISP providers, Google and YouTube over the Time To Get Sexy video where Gautham Prasad, a New York-based Indian stand-up comedian strips, pole-dances, dines with women and even plays with daggers while dressed like Gandhi.