Google

Google Now : 70 Additional Apps Added To The Search Tool Via OpenTable!

Apr 30, 2015 | 1,138 views | by Ritu Sharma
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Google’s predictive search tool- Google Now is continuing to grow, as the company announced the news on their blog post that 70 additional apps have been added including those from Zipcar, Spotify, ABC News and restaurant bill payment through OpenTable.

Examples of all the new cards as well as the old ones can be found on the Google Now site here. Below are a few highlights of the new apps.

Twitter To Give Google Access To Full Stream Tweets in May!

Apr 29, 2015 | 1,361 views | by Ritu Sharma
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Though details are bit sparse, but the Twitter “firehose” is coming to Google in May. Twitter’s CEO Dick Costolo said during the Twitter’s Q1 earnings call to expect the integration to be launched in May, but that he did not have a specific date to share. He also mentioned that Twitter is talking with Apple to introduce Twitter content into Spotlight search on iOS and OS X devices.

Google Gets Into Content Recommendation For AdSense Publishers!

Apr 24, 2015 | 1,254 views | by Ritu Sharma
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Google is now getting into the content recommendation with a new tool for AdSense publishers. The newly launched Matched Content will give publishers access to the familiar style of widget that appears at the bottom articles.

MatchedContent image 1 Google Gets Into Content Recommendation For AdSense Publishers!

The Much Awaited “Mobilegeddon” To Be Rolled Out Today!

Apr 21, 2015 | 1,191 views | by Ritu Sharma
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Google confirmed on Twitter that the much awaited mobile friendly algorithm that is scheduled to be released today, is still on to go live!

The algorithm can take weeks to fully rollout but shall begin sometime today.

Here is a snapshot of what Gary Illyes from Google said about the roll out:-

Screenshot 8 The Much Awaited “Mobilegeddon” To Be Rolled Out Today!

Google Search Replaces URL In Mobile Search Results- Shows Site Name With Breadcrumb Path!

Apr 17, 2015 | 1,440 views | by Ritu Sharma
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Google officially announced that they have begun replacing the URL within the search result snippet area with a site name and breadcrumb path. As of now, this only affects the mobile search results but may roll out wider with time.

Google said that they have updated their “algorithms that display URLs in the search results to better reflect the names of websites, using the real-world name of the site instead of the domain name, and the URL structure of the sites in a breadcrumbs-like format.”

Google: App Indexing To Impact Rankings on Android Devices!

Apr 17, 2015 | 1,256 views | by Ritu Sharma
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Google has added install buttons in search results and thus have improved its app search feature on Android. The improved search function will also affect Android search rankings, according to the official Google blog.

“Near Me” Google Searches On A Rise- Have gone up by 34 Times!

Apr 16, 2015 | 1,408 views | by Ritu Sharma
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In a new article on Think with Google, Matt Lawson- director of search ads marketing in Google, says, "We want things right, and we want things right away. As a result, the consumer journey looks markedly different than it did just five years ago. Instead of a few moments of truth, it’s a series of 'micro-moments' when we turn to mobile to act on a need."

New “Lite Mode” Replaces The Old Version Of Google Maps!

Apr 16, 2015 | 1,277 views | by Ritu Sharma
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In May 2013, Google introduced a brand new version of Google maps that officially replaced the old version 9 months later. The old version was still available to many users who were using old browsers such as IE 8 or 9. But now, even for the older browsers, Google will be dropping the old version of Google Maps for a new and improved “Lite Mode.”

Google AdWords To Launch New Reporting Tools For Multiple Campaign Types!

Apr 15, 2015 | 1,405 views | by Ritu Sharma
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Google announced on Google+ that soon they will be rolling out new reporting tools. They would be launched over the next few weeks, making it easier to report across multiple campaign types. Google said this should make it easier for the multi-channel advertisers to “more easily manage their reporting and find the insights that matter most to them."

With these three new reporting features include:-

Google Launches Fast Loading Streamlined SERPs for Slow Mobile Connections!

Apr 10, 2015 | 1,411 views | by Ritu Sharma
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Google announced about their new launch- an interface that is optimized for slower mobile connections. This way if the users are searching for Google on their mobile device and are in an area that has unusually slow connection speed, Google will tone down the search interface to make the search results load faster.

Google said: