Google

Google Launches Primer: The iOS App to Share Marketing Lessons with Start-ups!

Oct 10, 2014 | 817 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has launched Primer, the iOS app that helps start-ups with their marketing efforts. Referred to as a no-nonsense and jargon-free application, it offers a very basic primer for the businesses that are trying to negotiate in the online marketing world.

On the app's companion website, Google explained "We realize that some of the Google ad-tech products which connect businesses to customers also widen the gap between rookies and marketing pros. We want to fix this".

Google Takes Conversational Voice Search on Mobile Apps to A Whole New Level!

Oct 10, 2014 | 1,272 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has upgraded the conversational voice search on its mobile apps for Android and iOS by adding a few new travel planning specific voice commands. From booking a romantic holiday to ordering the best desserts, Google says this upgrade has many advantages. Its official blog post also gives voice to the many benefits of this conversational search update.

Google’s “In The News” Box Displaying More than Just the Traditional News Sites!

Oct 9, 2014 | 843 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google News has always been very strict in maintaining a set of guidelines for the sources it displays in the "In the News" section. But now, as noticed by Search Engine Land it seems that Google has made serious changes in its standards.

Since a few days, surprising results are showing up in the news section of the search results. Reddit and many other non traditional results are appearing in the news results.

Has Google finally Killed Toolbar PageRank?

Oct 8, 2014 | 1,024 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google’s John Mueller in a Google Webmaster Hangout video has said that most probably there won’t be another update to Google Toolbar ever again. Mueller said that they won’t be updating the PageRank at least in the Toolbar PageRank.

Matt Cutts, Google head of search spam had mentioned in October 2013 that there would likely not be another update before the year 2013. Although, just a couple of months later in December 2013, Google had updated its Toolbar PageRank.

Google Releases a Series of Videos to Help Local Businesses Go Online Without a Website!

Oct 7, 2014 | 1,063 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has published six videos of 30 minutes together, which contain advice on how can one can bring their local business online. Google’s Maile Ohye in the official Google Webmaster blog said that this is the same advice she would give to her friends and family and is now sharing with everybody else.

Smartphone Users in India to Have Faster Access to Google!

Oct 3, 2014 | 1,054 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has launched a streamlined version of search results page in India to help smartphone users with slow connections. This step of Google will make the pool of information even more accessible.

The upgraded system will automatically check if the user has a slow wireless connection. If it is, a fast loading version of Search will be delivered. The high quality search results are unchanged. The speed is achieved through the chipping of elements like images and maps that will appear only when it is imperative to show them with the result.

Major Google Penguin Refresh May Come Next Week!

Oct 3, 2014 | 1,221 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (2 votes cast)

Google may launch a refresh of Penguin algorithm as early as sometime next week, said the search engine giant’s Gary Illyes, Webmaster Trends Analyst and Search Quality Engineer, at Search Marketing Expo East.

This is a major re-write of the algorithm Google has been working on for almost a full year  to release. Google is confident that the refreshed Penguin will be a delight for webmasters as well as users.

Google Announces Automatic Item Updates for Shopping PLAs!

Oct 2, 2014 | 798 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google has launched a new feature for Shopping that helps prevent Product Listing Ads (PLAs) being disapproved because of price mismatches between the PLA feed and the site’s microdata.

Termed automatic item updates, it can be enabled by merchants if they implement schema.org microdata for Google shopping products.

Orkut History of Connections and Conversations to be Preserved!

Oct 1, 2014 | 726 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google bids farewell to Orkut, the once popular social networking platform that connected millions of people together by lively discussions and common interests. It was in the end of June, the team announced that service of Orkut may be going away and is now preserving the history of connections & conversations.

Google Webmaster Tools Sending Notifications after Site Verification for the First Time

Sep 26, 2014 | 1,417 views | by Ritu Sharma
VN:F [1.9.20_1166]
Rating: 5.0/5 (1 vote cast)

Google is now sending out a new form of notifications via the Google Webmaster Tools after you verify a new website in Google Webmaster Tools for the very first time.

The new message has the subject “Improve the search presence of your web site domain name”. It then lists out five steps that you need to follow for improving the search presence.