Google

Google Overhauls AdWords Editor With The New Version 11!

Dec 11, 2014 | 1,082 views | by Ritu Sharma
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Google has released a completely redesigned version of the AdWords Editor. This Editor now provides support for many bulk editing features which have been recently included in the web interface. The new Google AdWords Editor also has induced a new functionality and utility to the desktop tool.

Google Mobile Search Becomes Faster by 100 to 150 Milliseconds!

Dec 11, 2014 | 1,040 views | by Ritu Sharma
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Google speed master Ilya Grigorik announced that Google mobile search has become faster by around 100 to 150 milliseconds more, to be precise. The announcement was made by Ilya on Google+ . Google has now made mobile search faster by 0.15 seconds as compared to yesterday.

In case users are wondering how Google accomplished this, here’s the answer. It has used a technique named Reactive Prefetch. This technique has been explained by Ilya as:

Google Offers Tips for Businesses During the Busy Holiday Season!

Dec 10, 2014 | 1,031 views | by Navneet Kaushal
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Google Business Help’s Jade Wang has just posted in the Google Business Help forum about specific fresh tips for businesses in readiness for the holiday season.

These tips also include aspects such as adjustment of business hours to use of AdWords at off peak times. Jade’s post covers the following points:

  1. Make sure you have special holiday hours

Want to be Better at App Performance Monitoring & Driving User Engagement? Here Are the 4 Steps by Google!

Dec 10, 2014 | 979 views | by Navneet Kaushal
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App deep links are the latest kid on the block for organic search. Their speed is picking up at a more rapid pace than one can imagine. As much as 15% of the Google searches on Android now give back deep links to apps via App Indexing, for signed-in users. Within the past quarter, numerous clicks on app deep links rose by as high as 10 times.

Google Adds Real-time Weather Data & Facts to Android Version of Maps!

Dec 9, 2014 | 1,219 views | by Navneet Kaushal
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Google has announced that the new Android version of Google Maps application will now show real-time weather data and quick facts, when searching for locations.

Automatic re-routing feature that tells you if a road is closing along your original route, is also added to the app. The feature was earlier available in iOS version. However, only the Android version will have real time weather data available.

Google and Mindshare Join Hands For Creation of Search As A Signal!

Dec 6, 2014 | 1,379 views | by Navneet Kaushal
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WPP Mindshare and Google have jointly come up with a location-oriented marketing tool for helping brands to track real time consumer actions and emerging trends for locating more effectively locating target customers. Referred to as “Search As Signal,” this tool finds out what people are looking for on Google plus their location as well as the nature of the device that they are using. This data ensures that Mindshare follows a strategic paid ad strategy for the clients.

Google Makes the My Maps Pro Free!

Dec 5, 2014 | 1,079 views | by Navneet Kaushal
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The pro version of Google My Maps named My Maps Pro, which gives more features and access to users to make their own maps is now free. Google has sent emails to the My Maps Pro users that the app, which was earlier priced for $5 per month will be available for free.

Google Introduces No CAPTCHA reCAPTCHA: The New Way to Distinguish Between Humans and Robots!

Dec 4, 2014 | 1,200 views | by Navneet Kaushal
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Google has introduced No CAPTCHA reCAPTCHA, a CAPTCHA like system that will allow people and not the automated software to access the websites, only with a single click.

reCAPTCHA protects the website from spam and abuse. The visitors won't have to compete with the robots and abusive scripts for accessing the website. Google has been prompting users to confirm that they are not robots by asking them to type distorted text into a box. However, it has now been replaced by reCAPTCHA, wherein the visitors will be directly asked whether or not they are robots.

DoubleClick Verification Updated by Google: Includes Ad Block, Spam Filtration and Content Ratings Movie Style!

Dec 3, 2014 | 1,035 views | by Navneet Kaushal
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Google owned DoubleClick has just released 8 updates in its verification product for meeting concerns regarding brand safety and providing more control to advertisers as regards the place where their ads are displayed online.

Here’s a brief overview of the features being emphasized and showed by Google.

Ad Blocking

Google Maps Updates the Quality Guidelines for Local Pages!

Dec 3, 2014 | 1,036 views | by Navneet Kaushal
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Google Maps has revamped their local pages quality guidelines. The news was shared by Jade Wang from the Google team in Google Forums.

Jade said, "We've updated and clarified our quality guidelines for local pages. Please read the new version here, and, as always, feel free to contact our support team with any specific questions about your account".