Google

Google Explains How to Create the Right Homepage for Your International Users!

May 13, 2014 | 1,360 views | by Ritu Sharma
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Google has shared guidelines on how to create the right homepage on your website and serve the appropriate content to users depending on their language and location. You can configure your homepage or landing page in three different ways for users to access it. Mentioned below are recommendations for each method:

Google Updates the Guidelines for Customizing Snippets People See When a Page is shared on Google+

May 12, 2014 | 1,335 views | by Ritu Sharma
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Google has updated its guidelines for article rendering in Google+. You can add code to your page that enables Google to render your content with full-bleed images and a description for content types Article, Blog, and Blog Posting.

Changes in article rendering include:

  • You specify microdata via schema.org or Open Graph tags.
  • Google uses the Name and Description in the Google+ post. Google shortens these fields if they are too long.

Google Study Says Local Searches by Mobile Users Leads to 50% More Visits to Stores!

May 9, 2014 | 1,257 views | by Ritu Sharma
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Local searches gives way to more purchases than non-local searches, this is what Google says. According to a recent study by Google, 50% of mobile users and 34% of computer/tablet users are more likely to visit a store after conducting a local search online. To jazz up the information, the data also shows that 18% of the local searches on smartphone lead to a purchase within a day as compared to the 7% of non-local searches.

Google Now Alerts Android Users on Nearby Stores Selling Products They Have Been Searching Online!

May 7, 2014 | 878 views | by Ritu Sharma
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After the Parking Location Cards and the Searchable Mall Directories, Google has once again updated the Google Search for Android, this time with a new shopping feature. The shopping card allows users to know about nearby stores selling products they have been recently searching for online.

Google Now Shopping Cards Google Now Alerts Android Users on Nearby Stores Selling Products They Have Been Searching Online!

Will back links lose value over time? Matt Cutts says: Yes!

May 6, 2014 | 839 views | by Ritu Sharma
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In the latest Webmaster video, Matt Cutts answers the question about the future of backlinks.

“Google changed the search engine market in the '90s by evaluating a website's backlinks instead of just the content … Updates like Panda and Penguin show a shift in importance towards content. Will backlinks lose their importance?”

Google Introduces Parking Detector in Google Now for Quick Location of Your Car!

May 2, 2014 | 917 views | by Ritu Sharma
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Google has made it easier for you to find your car in a crowded parking lot. Google said in its Help section that you can use Google Now to find the approximate location of your car. If your main mode of transportation in Google Now is driving you can see the saved parking location cards on your application to quickly find where you parked your car.

Matt Cutts Crops His Body to Emphasize Importance of Body Content in a Document!

May 1, 2014 | 877 views | by Ritu Sharma
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Google's Head of Search Spam, Matt Cutts posted a funny video in which his body was cropped out to emphasize on the crux of the video. Matt said that although it is important to pay attention to the head of the document, it is also important to pay equal attention to the body of the document.

Google Updates Quality Guidelines for Sneaky Redirects and Hacked Content!

May 1, 2014 | 1,026 views | by Ritu Sharma
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Google has made some serious updates to the quality guidelines for sneaky redirects by including examples to illustrate redirect related violations. It has also updated the hacked content guidelines to include redirects on compromised websites.

In Google's own words, redirecting is the act of sending a visitor to a different URL than the one they initially requested and hacking is placing content on your site without your permission as a result of vulnerabilities in your site’s security.

Google Clears the Confusion on the Limit to the Number of Links You Can Have on a Page!

Apr 29, 2014 | 906 views | by Ritu Sharma
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Webmaster Trends Analyst, John Mueller, confirmed in a Google Webmaster Help thread that there is no limit to the number of links you can have on a page. Mueller said, “There's no limit to the number of links on your pages, so that wouldn't be affecting how your site shows up in search results.”

John Muellers Response Google Clears the Confusion on the Limit to the Number of Links You Can Have on a Page!

Matt Cutts on How Google Chooses Page Title Tags for Search Results!

Apr 29, 2014 | 938 views | by Ritu Sharma
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In the recent Webmaster Help video, Google's Head of Search Spam, Matt Cutts, explains when does Google reject your title tag and use something else for the snippet title. Cutts also throws light on what are the factors that Google takes into consideration when choosing titles for search results.

In the video Matt answers two related questions posted by two different users. The first question was: