Industry News

The First-ever Privacy Director of Google, Alma Whitten Resigns!

Apr 5, 2013 | 1,542 views | by Navneet Kaushal
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Alma Whitten The First ever Privacy Director of Google, Alma Whitten Resigns!

Google's Privacy Director Alma Whitten has decided to step down after nearly 10 years of service at the search giant.

Whitten joined Google in 2003 and took over as privacy director in 2010.

A Google Spokesperson said, "During her 10 years at Google, Alma has done so much to improve our products and protect our users. The privacy and security teams, and everyone else at Google, will continue this hard work to ensure that our users' data is kept safe and secure".

Google Partners with JanRain, Gigya for Google+ Sign-in Integration!

Apr 3, 2013 | 2,652 views | by Navneet Kaushal
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Google has added new integration options to Google+ Sign-in. They have forged partnership with social login providers JanRain and Gigya bringing Google+ sign-ins to thousands of new sites.

sign in e1364972096984 Google Partners with JanRain, Gigya for Google+ Sign in Integration!

Developers will now be able to add trusted authentication to their apps and websites, enabling instant download of Android app by the users. The mechanism will enable users customize their app experience using Google+ profile info and share interactive posts with friends. 

YouTube Searches Now Part of Google Trends!

Mar 26, 2013 | 1,443 views | by Navneet Kaushal
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YouTube has announced that their search are now a part of Google Trends. To try YouTube Trends search, visit Google Trends, enter a search keyword, on the search result page select “YouTube” under the “limit to” option on the left. That will provide you with the current search trend of the keyword on YouTube search.

trends 1 e1364283584550 YouTube Searches Now Part of Google Trends!

Facebook Acquires Design Team Of Hot Studio!

Mar 19, 2013 | 1,589 views | by Navneet Kaushal
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Facebook has announced that it has acquired the design team design agency, Hot Studio. This agency is based out of San Francisco and New York. The task of this newly acquired team is to build new tools for businesses on the social networks.

 Facebook Acquires Design Team Of Hot Studio!

Be Prepared For Upcoming Penguin, Panda & Link Networks Updates!

Mar 12, 2013 | 2,753 views | by Navneet Kaushal
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Matt Cutt, one of Google's most noted engineer and Head of Search Spam informed everyone about the upcoming updates in Google's Penguin algorithms, Google's Panda algorithms as well as the new link network targets. The update announcements were made during the SMX West panel 2013.

Facebook Acquires Blogging Site Storylane!

Mar 11, 2013 | 1,580 views | by Navneet Kaushal
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Facebook has recently acquired Storylane a comparatively young social website build around sharing stories. The price of acquisition is not yet know.

Storylane informed about the acquisition on Friday in a blogpost stating that their teams will be joining Facebook. Storylane's Jonathan Gheller stated that, “ After a lot of discussions with Facebook about how our teams might work together to have even greater impact, we are announcing today that the Storylane team will be joining Facebook.”

Google Agrees To Acquire Channel Intelligence For $125M!

Feb 7, 2013 | 1,617 views | by Navneet Kaushal
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channel intelligence Google Agrees To Acquire Channel Intelligence For $125M!Google, on 6th February, agreed to buy Channel Intelligence for $125 Million to make improve Google Shopping. Channel intelligence is a data service that helps brands and major retailers in increasing their sales. 

The following message was posted by CI on their website yesterday:

Mobile Search Blend patented by Google!

Jan 22, 2013 | 1,671 views | by Navneet Kaushal
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The United States Patent and Trademark office has recently patented Google's mobile search blend. This application mainly focuses on mobile pages and mobile search. The patent proves the differentiation between mobile search and generic search.

Key points of patent:  

  • With the use of different scoring formulas, the mobile search results quality scores and the generic search result quality scores were generated.

Google Launches Simple, Real-time Digital Coupon Solution!

Jan 16, 2013 | 1,890 views | by Navneet Kaushal
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Google has launched Zavers, a digital coupon solution enabling manufacturers and retailers to reward loyal customers. A real-time solution, it will offer new ways to analyze consumer preferences and measure coupon redemptions, assisting them in tailoring campaigns, managing distribution and optimizing budgets. 

Yahoo! Introduces CPL Ad Unit!

Dec 17, 2012 | 2,508 views | by Navneet Kaushal
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This is a pioneering ad unit of Yahoo! Advertising under Marissa Mayer, former Googler. The company has introduced Cost-per-Lead (CPL) ad right under a website’s listing within the organic search results. The new ad format can gather information like demographics, phone numbers, CIP codes and email addresses. The ads are clearly marked as ‘Ad from’ with the advertiser’s name. Yahoo! can earn off search separately from its deal with Microsoft, thanks to the new ad unit.