Industry News

Google Still Search King, Yahoo! And MSN follows.

May 11, 2007 | 2,647 views | by Navneet Kaushal
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In the latest news, HitWise reports Google is still king in Web search. Accounting for 65% search, Google is followed by Yahoo!Search with 20.73%, MSN totalled 8.46%, and in fourth spot was Ask with 3.69%. The other search engines, 47 of them, managed to total only 1.86%. All these figures are for April in the U.S. alone.

Microsoft Buys Minority Equity Stake in CareerBuider

May 10, 2007 | 3,364 views | by Navneet Kaushal
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New Reports inform Microsoft now owns 4% of job portal, CareerBuilder's equity stakes. With this development, the hold of the job portal's owners, Tribune Co., Gannett Co. Inc., McClatchy Co. on CareerBuilder decreases. Mclatchy already owns 31 newspapers and.

Yahoo! Travel Adds New Features In Yahoo! Map

May 10, 2007 | 2,429 views | by Navneet Kaushal
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Yahoo! Travel has added a new mapping prototype feature on their website with some help from Yahoo! Maps API.

The new feature has more details and thematic layers within the map. Classic Yahoo! Map tools like panning, zooming and satellite Imagery are still present. A cool, new slider to increase or lower transparencies of the maps has also been added.

Second Web 2.0 Awards Announced

May 10, 2007 | 1,731 views | by Navneet Kaushal
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Winners of the second Web 2.0 Awards were announced. Sites ranging from Web Giants which gross over a Billion annually to self-funded sites were nominated, the basis of judgment being the quality and consistency of performance.

Lost in UK? Get Google's Maps for Mobile!

May 10, 2007 | 1,258 views | by Navneet Kaushal
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Move over James Cook. Google Maps for Mobile is the latest in navigation for the folks at UK. The launch of the service was announced at a press briefing at the capital.

Unlike the American version, this allows you to search tube/train station locations. Users can easily find business searches, local pin codes, driving directions in a cool satellite mode. For now, the application is for Java-enabled phones only.

Google Introduces Gadget Ads

May 8, 2007 | 1,715 views | by Navneet Kaushal
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Google announced their latest advertising beta program "gadget ads" which will be launched in late summer. These new ad units are interactive applications from advertisers through AdWords while they are distributed via AdSense. Since, the application hasn't been launched officially, users suspect it would appear on iGoogle. Advertisers can add flash, video, real-time feed, and transaction functionality to typically static display ads to these HTML-based ad units.

Google Finance Improved

May 8, 2007 | 1,913 views | by Navneet Kaushal
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Google's official blog reports new additions to Google Finance. The site is continuously updated and varied providing data on stocks, shares, mutual funds, public and private companies.

Keeping up with user demand, the new additions include:

It's Official: Micrososot adCenter Employs Intellitxt To Promote Live Search

May 8, 2007 | 1,976 views | by Navneet Kaushal
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At Search Engine Watch Forums, the official Microsoft adCenter representative has admitted that Microsoft does use Intellitxt ads to promote Live Search. As always, the rep only admitted after much discussion and growing tensions following the launch of adCenter 3.7.1.

Top 100 Ads Of The Century

May 7, 2007 | 3,068 views | by Navneet Kaushal
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A list of the top 100 advertising campaigns has been released by Ad Age. The list includes ads from 1919 to the current 21st century. The oldest featured is Woodbury Soap's "The skin you love to touch" created by J. Walter Thompson Co. in 1911. The list features a wide range of products and services from the sensational Calvin Klein ads, to political campaigns. 

Microsoft Woos, Yahoo! Boos

May 5, 2007 | 2,903 views | by Navneet Kaushal
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The Wall Street Journal after writing five articles on it, finally closed the topic by saying Microsoft is not finally buying Yahoo! The cited reason for the break off of talks is Yahoo!'s disinterest.