Industry News

Measure Website Value With Compete's Attention Statistics

Apr 3, 2007 | 1,564 views | by Navneet Kaushal
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Compete has introduced 'Attention metrics'. Compete says, “you can use Compete.com to measure a site’s Attention. Attention fuses engagement (measured by time) and traffic (measured by unique visitors) into a single, more complete picture of a web site’s value.”

Blinkx Launches Community Site To Increase Traffic To Online Videos

Mar 14, 2007 | 1,747 views | by Navneet Kaushal
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In a press release Blinkx has officially announced the launch of Wiki-like Video Search Engine Optimization community site to assist advertisers, marketers as well as content owners maximize traffic to online video.

The press release states:
Blinkx, the largest video search engine on the Web, today unveiled a set of guidelines and a community site at http://www.seowiki.blinkx.com to help advertisers, marketers and content owners maximize traffic to online video.

5/5 Quality Score In Yahoo! Search Marketing

Mar 14, 2007 | 5,001 views | by Navneet Kaushal
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Barry on Search Engine Roundtable has informed about a  WebmasterWorld thread which inquires the possibility of achieving a perfect 5/5 quality score in Yahoo!'s  Panama Platform.

List Of Sites With PageRank 10 And 9

Mar 8, 2007 | 2,451 views | by Navneet Kaushal
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Scott Vivian has written an article on PageRank domains with a PageRank of 9 and 10.

He says:
Wikipedia had a page listing known websites with a PageRank of 10, and a large number of sites with PageRank 9. However it was decided that the page contradicted Wikipedia's article policy and so was deleted. (Personally I found it a great resource, but their rules are there for a reason, I guess.) Anyway, since I haven't seen it replicated anywhere else on the internet, I have put a copy here on my site for anyone who misses the Wikipedia page to view.

Google Local Search Glossary By Bill Slwaski

Mar 6, 2007 | 2,405 views | by Navneet Kaushal
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Bill Slawski has written about Google Local Search Glossary,  as reported by Matt Cutts. One month back Slawski had  mentioned in the post to 10 Likely Elements of Google’s Local Search Algorithm, writing about glossary of terms.
 
Many of the terms in the glossary has been explained in simplest language. According to Bill Slawski the glossary has been taken from several Google patent fillings on local search and is a collection of definitions and terms related to it.

Pandia Offers Customized Search For Search Related Information

Mar 6, 2007 | 1,734 views | by Navneet Kaushal
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Pandia has presented a custom search which is called the Search Engine Detective, which lets a user do a search engine specific search. Search Engine Detective gives you two options to search in:

  1. All the best sites about search engines – it searches a wide array of sites as well as blogs on SEO and the search engine industry in general.

New SEM Conference Series

Mar 6, 2007 | 2,709 views | by Navneet Kaushal
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Pandia reports that SEO experts David Naylor, Greg Boser and Jennifer Slegg have launched a new conference series called Seodays. Seodays will conduct two days conferences in UK, Europe, Canada and USA. These conferences will have guest speakers and dignitaries from the SEM industry.

The conference series will target:

  • In-house SEOs
  • Independent marketers
  • Affiliate marketers

The Great Debate About Cloaking: Webmasterworld, New York Times In The Dock

Mar 5, 2007 | 2,239 views | by Navneet Kaushal
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Some issues in SEO never seem to die. Cloaking seems to be one of the favorite ones. Recently, Matt Cutts posted about the issue after Philipp Lenssen raised a few concerns. The issues centered on Webmasterworld and New York Times who were accused of cloaking.

IKEA Infringes Trademark: Uses Competitors's Keyword For Google Ad Campaign

Feb 27, 2007 | 2,203 views | by Navneet Kaushal
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IKEA, a recliner manufacturer,  has landed into trouble after running an adwords campaign on a trademark keyword of a major competitor. The competitor, Nowegian Firm Ekornes, has alleged that IKEA are snatching its costumers by using the keyword 'Stressless' which is one of the most popular brand of recliners in the world. However, they found out that IKEA are taking away their customers, whenever they search for  “Stressless”, the customers are taken to an ad by IKEA for their own recliners.

SEMPO Announces Its New Board of Directors, 2007

Feb 27, 2007 | 3,979 views | by Navneet Kaushal
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SEMPO has announced the names of new board of directors for the year 2007 through an e-mail. According to Dana Todd, the outgoing President of SEMPO, “We had a phenomenal turnout for the elections and for the Board candidacy, with 37 impressive candidates in the running. The elected 2007 SEMPO Board of Directors represents all the key constituencies in our industry, including in-house corporate search marketers, agency professionals, consultants and solution vendors. In addition to several Board veterans, our membership elected many talented and experienced new members who will help us build on the momentum SEMPO achieved in 2006.”