Citysearch and Yext are now partners. This partnership is formed in order to power the listings displayed over at the Citysearch local search directory. So, now when users will try to claim a listing on Citysearch, it will take them to Yext with a pop up message that reads, “Welcome to Yext.”
The message further goes on to read:
Google Map Maker has been temporarily suspended by Google. Map Maker is a service to allow the community to make edits to Google Maps similar to how Wikipedia edits work. The service was suspended due to the recent public edits which showed how easy it is to make fraudulent edits to businesses.
Google is making it easier for its users by allowing to bookmark places users want to map now or visit later, by giving the ability to save places from the Google local box in search results.
To facilitate saving, Google has added a star icon adjacent to the place name in the local box. A Google spokesperson confirmed, “When you click on the star icon, your saved place will appear on your map, in your search and directions suggestions, and under the ‘your places’ tab of Google Maps.”
A new offering from Yelp will now allow its users to search and filter restaurant results by available reservations.
Yelp Now has date, time, party size, and type of cuisine as search filters. The restaurants available are those that use Yelp's SeatMe and Reservations. For takeout, the enhancement also searches eateries that deliver at specific times, using EatStreet, ChowNow, delivery.com, and Yelp-owned Eat24.
Spotted first by AppleInsider, Apple has added reviews content from TripAdvisor and Booking.com to Apple Maps. The new review sources appear to be both for US and international locations, though it is predominantly outside the US.
Google is introducing a program called “Lets Put Our Cities On The Map.” This new portal Get Your Business Online is like Facebook’s Blueprint and Learn How sites that were launched this week. It proffers resources to business owners and potential partners to help them get online or correct and complete their online presences.
YP has launched a new PPC platform “ypSearch Marketplace” to appeal to the local-nationals. It is a paid search, bidded marketplace that taps into company’s 80 million monthly users on the PC and mobile platform. It is also the infrastructure behind last week’s one-stop shop PPC offering for small businesses.
The local social networking site, Foursquare has announced a few changes that include a new logo, a new look and most significantly a new feature, personalized local search which will be the core focus of their business. Foursquare contends that local search doesn’t “get” its users., thus all users get the same result when conducting a local search in a particular area. The new version of Foursquare will match up users with a local embellishment that suits their requirements.
An incorrect online local listing of your business and your prospective customer might end up visiting a nearby competitor. According to a recent survey released by Placeable, a majority of people lose confidence in the local brand due to an incorrect online local listing of the business. 73% confirmed their loss of trust in the brand when this happens, while 67% said that they experience a similar feeling if they get lost due to wrong location information.
Brightlocal, the SEO Software Company conducted a survey on local SEO industry and revealed that on-site SEO and Google+ optimization are the two most in-demand SEO services.
The survey, which was conducted between January 20 and February 20 of 2013, evaluated the health and nature of local SEO industry. It focused on five key areas:
- Agency size and turnover
- Clients and industries