SEO

Negative SEO- What Google Says and What You Can Do?

Apr 21, 2012 | 847 views | by Navneet Kaushal
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Negative SEO- when others (read-competitors) can affect your rankings with bad links. Is this thought just SEO paranoia or does this actually happen?

The search industry turns to Google for answers and since long Google has been saying that bad links others used against you can't hurt your sites rankings. But the search industry saw it happening and now the discussion is out in the open. Google itself has changed its replies overtime.

Another Panda Refresh? Webmasters Report Huge Rankings Fluctuations, Google Denies Any Refresh!

Mar 17, 2012 | 1,199 views | by Navneet Kaushal
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Past two days have seen webmasters heading on to various forums and complaining about heavy drops in traffic/sales/rankings. A WebmasterWorld thread has various webmasters sharing their concerns over changing SERPs of their primary keywords.
 
People over at Google Webmaster Help have noted that changes began showing on the 14th of March itself. However, Google has commented on the fluctuations as not being a Panda update or a data refresh. None of these or rather any, algorithmic changes have been administered by Google. So the mystery remains, why such changes are happening to the search results.  
 
A webmaster says,
 
“I'm seeing the "older" data set this morning so far, deffo different from yesterday PM. This is the first time in quite a while where I can remember the SERP's changing for the terms I check like this. However, despite the SERP's looking good GA shows a massive traffic DROP yesterday! So when the SERP's look good for us we lose traffic! Both sites had just gone green again in GA (JUST!). Bounce rates are still very high.”
 
Another one says,
 
“Seeing a fairly big change in the SERPS in the last 24 hours, however even though positions are down for us traffic is up 30%.”
 
What do you think? Have you noticed any fluctuations? Do share your views.

Video Insights into SEO Pagination by Google!

Mar 14, 2012 | 1,064 views | by Navneet Kaushal
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During the SMX East in September 2011, Google revealed their solution for pagination issues in SEO and search – view all & rel="next" and rel="prev".

This complex and technical topic has proved to be helpful for large sites with a lot of pagination. Google’s Maile Ohye posted a video about it on the Webmaster’s YouTube channel as an attempt to make it easily understandable.

Google Reaffirms: SEO Isn't Bad & Ads Don't Help Rankings!

Feb 8, 2012 | 1,537 views | by Navneet Kaushal
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Google once again found themselves in the midst of unwanted attention after Jonathan Rockway, an employee was caught saying:

"Instead of being able to SEO the entire Internet, businesses can now only affect the search results for a tiny percentage of users. That's a good thing because SEO can't scale, and SEO isn't good for users or the Internet at large."

How Much Does SEO Cost- Infographic!

Jan 5, 2012 | 1,477 views | by Navneet Kaushal
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Over 500 consultants and agencies were surveyed about their pricing models by AYTM Market Research and SEOmoz in a survey conducted in December 2011. The results based on the answers given by agencies of all sizes are put together in this Infographic:

SEO-cost

What do you think about the cost pitted against the range of services provided? Share your views.

SEO Salary Guide For The US Markets!

Dec 1, 2011 | 1,914 views | by Navneet Kaushal
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United States markets have the maximum job opportunities in the SEO related sectors. The hot hiring spots and the salaries offered were put together in an infographic titled- SEO Salary Guide: For Top 20 U.S. Markets.

SEO Salary and Job Market Guide

Onward Search has created this highly informative pictorial, and you can download the guide for a detailed study.

How To Do SEO For Google+ Profiles And Pages?

Nov 17, 2011 | 2,353 views | by Navneet Kaushal
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Google+ has been in the news since its launch, and specially with the rate at which it has grown. It had 10 million users within a few days, and even on an invite-only basis, it collected 25 million users, and the number of users shot up to 50 million in a couple of days of the network going public.

10 New Google Algorithm Tweaks Include Higher Rank For 'Official' Pages And Improved Snippets!

Nov 15, 2011 | 2,571 views | by Navneet Kaushal
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Whenever Google makes a change in its search algorithm, it makes for big news. The search engine has recently revealed a compilation of the latest algorithmic tweaks it has made. Google's Matt Cutts, has posted a blog about the recent 10 algorithm changes made by Google.

Google Search Algorithm Favors Freshness, 35% of Searches to Be Hit!

Nov 7, 2011 | 2,045 views | by Navneet Kaushal
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Google really likes to shake things up. The search engine has now updated its Caffeine algorithm to show more recent search results when time centric events and information are searched, like developing news stories and product reviews.

What Tools Are SEOs Using? The SEO Software Survey – 2011!

Oct 21, 2011 | 1,403 views | by Navneet Kaushal
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In an infographic by Skyrocket SEO the latest and the most popular SEO tools used by the search experts for optimization have been revealed.

SEO software

These insights are from a survey of 420 participants worldwide regarding the SEO tools they use and for the purpose they use them for. Study the infographic to know the tool that you may find useful for yourself.