SEO

Pros & Cons of Using XML Sitemaps. A Guidebook!

Aug 2, 2008 | 2,745 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Over at SEOmoz, Duncan Morris has come up with an informative post that provides the users with the pros and cons of using XML Sitemaps.

Google SERPS July 2008 Update: Links can be a Big Cause for a Drop in Website Traffic!

Jul 16, 2008 | 2,279 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

At the beginning of this month, I had reported that, Webmasters were facing a lot of troubles due to the Google SERP changes for July 2008.

According to Search Engine Roundtable, it seems that, Google SERP changes isn't the only reason for a huge drop in website traffic. Over at the Google Groups, JohnMu of Google has stated that, the site traffic drop can also occur due to the quality of links, that aren't upto the expectations of Google.

Its Confirmed: Newsday.com Penalized by Google for Selling Links!

Jul 14, 2008 | 2,068 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

According to Search Engine Roundtable, a popular media website Newsday.com, has been hit hard in terms of PageRank, as Google has specified that the website in question has been penalized for selling links that pass PageRank and for violating Google Webmaster Guidelines. However, as of now, as I can see, the toolbar PageRank for Newsday.com is 8/10 and not 5/10.

Enhance your Search Engine Rankings-5 Essential Steps!

Jul 9, 2008 | 1,787 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

For all the those small businesses, who aren't able to afford expensive search marketers or do not have time to spare to attend search engine marketing conferences or read SEO related books, there is finally a remedy to improve your search engine rankings. Over at Pandia, there is a very interesting and a highly informative post, highlighting 5 essential steps aimed towards enhanced search engine rankings. However, these tips and suggestions should only be applied by those, whose websites and blogs aren't targeting a very competitive area.

Google Explains When & How to File a Re-consideration Request!

Jul 3, 2008 | 1,858 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Over at the Google Webmaster Central Blog, Google has put up a valuable post, that every Webmaster should definitely go through. In the post, Google has explained in length as to how Webmasters can determine the factors, that would lead them to file a reconsideration request to Google in case their website gets banned. It also shows (via a video) the method of filing the reconsideration request through Google Webmaster Tools.

Benefits of Search Engine Optimization- A Google Perspective!

Jul 1, 2008 | 1,106 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Recently, over at the Google Webmaster Central Blog, Google had posted an article describing the workings of SEO (Search Engine Optimization). As per the article, many SEOs, other agencies and consultants provide useful services for website owners, including:

  1. Reviewing and providing recommendations on your website content or structure.
  2. Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript.

Matt Cutts Talks about Alt Attributes in Images!

Jun 26, 2008 | 2,027 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

According to Search Engine Roundtable, you should always use alt attributes in the images instead of the Title attribute. The alt attribute is used to describe an image and is also known as the 'alternate text' for an image.

For example, an image tag for a boat might look like this:
<img src="boat.gif" alt="Big Boat">

Matt Cutts: 5 Free SEO Tips!

Jun 23, 2008 | 2,394 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Recently, USA Today's Jefferson Graham sat down with Google's Matt Cutts and asked him a 'question' that has been fiddling with numerous Webmasters' brains. The enigmatic question being, “How To Optimize My Website?”

So, Matt Cutts gave via the Jefferson post, 5 easy tips for Webmasters to optimize their websites. Here are the tips for all our readers and for everyone interested in optimizing their sites.:

Influential Factors for Local Search Compiled in the 'Local Search Ranking Factors Guide'!

Jun 20, 2008 | 1,246 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

David Himm, who is a website designer and an online marketing consultant, has compiled and released the 'Local Search Ranking Factors Guide'. In this compilation, David has emphasized on a variety of optimization techniques, including how experts weigh in on the importance of city or state in title tags, address and phone number in contact page, location keyword in website URL, participation in local Pay Per Click, and much more.

Definitive Guide to Google Webmaster Tools: From the SEO Perspective!

Jun 16, 2008 | 2,511 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

At the Eric Lander's Blog, he has created a presentation that addresses the various tools of Google Webmaster Tools, their importance and their working from the perspective of SEO (Search Engine Optimization). This presentation is specifically targeted towards users who are interested in SEO using Google Webmaster Tools

The main aim of this presentation is to make the users aware of the Tools present within the Google Webmaster Tools. The most prominent ones being.