SEO

Its Confirmed: Newsday.com Penalized by Google for Selling Links!

Jul 14, 2008 | 2,065 views | by Navneet Kaushal
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According to Search Engine Roundtable, a popular media website Newsday.com, has been hit hard in terms of PageRank, as Google has specified that the website in question has been penalized for selling links that pass PageRank and for violating Google Webmaster Guidelines. However, as of now, as I can see, the toolbar PageRank for Newsday.com is 8/10 and not 5/10.

Enhance your Search Engine Rankings-5 Essential Steps!

Jul 9, 2008 | 1,783 views | by Navneet Kaushal
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For all the those small businesses, who aren't able to afford expensive search marketers or do not have time to spare to attend search engine marketing conferences or read SEO related books, there is finally a remedy to improve your search engine rankings. Over at Pandia, there is a very interesting and a highly informative post, highlighting 5 essential steps aimed towards enhanced search engine rankings. However, these tips and suggestions should only be applied by those, whose websites and blogs aren't targeting a very competitive area.

Google Explains When & How to File a Re-consideration Request!

Jul 3, 2008 | 1,856 views | by Navneet Kaushal
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Over at the Google Webmaster Central Blog, Google has put up a valuable post, that every Webmaster should definitely go through. In the post, Google has explained in length as to how Webmasters can determine the factors, that would lead them to file a reconsideration request to Google in case their website gets banned. It also shows (via a video) the method of filing the reconsideration request through Google Webmaster Tools.

Benefits of Search Engine Optimization- A Google Perspective!

Jul 1, 2008 | 1,104 views | by Navneet Kaushal
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Recently, over at the Google Webmaster Central Blog, Google had posted an article describing the workings of SEO (Search Engine Optimization). As per the article, many SEOs, other agencies and consultants provide useful services for website owners, including:

  1. Reviewing and providing recommendations on your website content or structure.
  2. Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript.

Matt Cutts Talks about Alt Attributes in Images!

Jun 26, 2008 | 2,027 views | by Navneet Kaushal
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According to Search Engine Roundtable, you should always use alt attributes in the images instead of the Title attribute. The alt attribute is used to describe an image and is also known as the 'alternate text' for an image.

For example, an image tag for a boat might look like this:
<img src="boat.gif" alt="Big Boat">

Matt Cutts: 5 Free SEO Tips!

Jun 23, 2008 | 2,390 views | by Navneet Kaushal
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Recently, USA Today's Jefferson Graham sat down with Google's Matt Cutts and asked him a 'question' that has been fiddling with numerous Webmasters' brains. The enigmatic question being, “How To Optimize My Website?”

So, Matt Cutts gave via the Jefferson post, 5 easy tips for Webmasters to optimize their websites. Here are the tips for all our readers and for everyone interested in optimizing their sites.:

Influential Factors for Local Search Compiled in the 'Local Search Ranking Factors Guide'!

Jun 20, 2008 | 1,244 views | by Navneet Kaushal
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David Himm, who is a website designer and an online marketing consultant, has compiled and released the 'Local Search Ranking Factors Guide'. In this compilation, David has emphasized on a variety of optimization techniques, including how experts weigh in on the importance of city or state in title tags, address and phone number in contact page, location keyword in website URL, participation in local Pay Per Click, and much more.

Definitive Guide to Google Webmaster Tools: From the SEO Perspective!

Jun 16, 2008 | 2,506 views | by Navneet Kaushal
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At the Eric Lander's Blog, he has created a presentation that addresses the various tools of Google Webmaster Tools, their importance and their working from the perspective of SEO (Search Engine Optimization). This presentation is specifically targeted towards users who are interested in SEO using Google Webmaster Tools

The main aim of this presentation is to make the users aware of the Tools present within the Google Webmaster Tools. The most prominent ones being.

Want Your Pages to be Crawled by Google? Avoid the Use of .exe in URLs!

Jun 16, 2008 | 1,562 views | by Navneet Kaushal
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In his blog, Matt Cutts has addressed the issue of why Google wouldn't crawl URLs that end with .exe as file extensions. Google accepts to crawl all file extensions such as .php, .asp., .html, .htm. However, there are certain extensions that Google can't index such as .exe.

WordPress SEO Guide

Jun 16, 2008 | 2,139 views | by Navneet Kaushal
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At Yoast, Joost de Valk, has posted quite an interesting and an informative post, delivering perhaps some of the best tips and suggestions for achieving high rankings for your WordPress blog.

Let us take a look at some of the intriguing aspects, as put forth by Joost: