SEO

No. 1 SEO Tip… Really?

May 14, 2007 | 1,873 views | by Navneet Kaushal
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The whole world and their cousin wants to topple Google. In keeping with this, Jon Rognerud wrote about what he in his technical expertise thought was the The No. 1 SEO Tip.

In short, some of his suggestions include:

"Context" is the new buzzword for SEO in 2007. While you should still write good, natural, user-friendly and relevant web copy, using some simple LSI techniques can elevate your search engine ranking."

No Follow Helps Improve Site Rankings

May 8, 2007 | 1,837 views | by Navneet Kaushal
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After much debate and discussions, Ben Fisher claims he has solid proof of noFollow helping in his website's ranking.

In the experiment, he wrote a review on the SpiderMan 3 game and mentioned it in various blogs which he linked back to the review site. What happened then was, his site was ranked number 1. Also, "piderMan 3" used as an anchor text contained a noFollow.

Matt Cutts Take On SEO In China

Apr 11, 2007 | 1,295 views | by Navneet Kaushal
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Zac has posted an interesting interview with Matt Cutts on SEO in China at China My Hosting.

Matt pointed out many interesting things with regard to the current trend in search engine optimization. “It’s a common mistake to think that search engines don’t like SEO. The fact is that SEO within Google’s quality guidelines is okay. That includes things like making sure that your site is crawlable, thinking of words that users would use when searching and including them naturally within the content of the site, and doing things like making sure that page titles and urls are descriptive.

Search Engines Reward Remapping Dynamic To Static URLs

Mar 25, 2007 | 1,925 views | by Navneet Kaushal
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How much difference does it make if dynamic URLs of a site were changed to static ones (even it is just seemingly so)? Moreover, what is the changes were to be carried across the site?

We won't have been too wrong if we assumed that considerable risk was involved. However, a study by Search Engine Watch has proved otherwise. Predictably, usability and click through rates should have improved. The surprise element was that the search engines responded positively to the changes in URLs.

Creating Custom 404 Pages

Mar 22, 2007 | 1,419 views | by Navneet Kaushal
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Jeff Atwood has a good writeup on creating user friendly 404 pages.

We understand what 404 means: Page Not Found. But the average internet user has no idea what 404 means or what to do about it. To them, it's yet another unintelligible error message from the computer. Most 404 pages are unvarnished geek-speak.

SEO Guide For WordPress Bloggers

Mar 22, 2007 | 6,051 views | by Navneet Kaushal
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All those who have a WordPress blog should go through the Complete Guide to SEO for WordPress by Jim Westergren. This is an excellent piece of work by Jim. A good number of bloggers out there have very less knowledge about SEO. However, with this simple and easy to understand guide they stand a good chance of acquiring a good rank with the search engines.

ICrossing Acquires Sharp Analytics

Mar 21, 2007 | 2,885 views | by Navneet Kaushal
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ICrossing has officially announced that they will acquire Sharp Analytics, an analytics company, based in Salt Lake City.

Sharp Analytics’s website already says, “Sharp Analytics, a division of iCrossing, bridges the natural gap between decision makers and IT through SharpView™, a full service business intelligence solution. SharpView helps non-technical decision makers to act on accurate and timely information.”

Website Pros To Acquire Submitawebsite.com

Mar 20, 2007 | 2,812 views | by Navneet Kaushal
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Website Pros Inc., a Web design and marketing firm,  is planning to acquire Submitawebsite Inc., a search engine optimization company. The acquisition is expected to be complete by 31st March 2007. the terms and conditions have not yet been revealed

"The acquisition of Submitawebsite will allow us to leverage and deepen relationships with both companies' customer bases," said Website Pros CEO David Brown. "The acquisition is consistent with our strategic plan of providing high value-add solutions that can be applied across our large and growing customer base."

How To Optimize Forums And Message Boards

Mar 15, 2007 | 1,881 views | by Navneet Kaushal
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Search engine optimization of discussion forums is not a very well explored topic in the SEO circles. The forums still look the way they did ten years before and grow into bulky megasites that are neither friendly to the information seeker or search engines. In fact, come to think of it, not much has changed when it comes to forums.

Topix.net Pays $1mn To Adopt .Com Extension: Disappears From SERPs!

Mar 14, 2007 | 2,170 views | by Navneet Kaushal
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An article on Wall Street Journal explains how a simple change in a site can cause it go missing from Search engines.This is what happened with Topix.net Chief executive Rich Skrenta. The news site “paid a Canadian company $1 million for the Web address Topix.com in January. Mr. Skrenta intends to switch his site over to the more popular .com Web address from .net soon to help eliminate confusion and increase credibility with consumers.” This simple change has caused this site to disappear from the top search results in Google search.