SEO

Flowchart Your Way Out Of A Google Penalty!

Jun 13, 2007 | 7,481 views | by Navneet Kaushal
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Rand Fish has a very helpful article about “How to Handle a Google Penalty” and many other issues in an interview with Matt Cutts.

If your website has been penalized by Google, here are tips to help you:

  • Confirm whether your website has really been penalized or whether it has only dropped in ranks
  • Check whether your site is still indexed (site:url.com).

June Brings Changes in Google SERPs?

Jun 2, 2007 | 1,654 views | by Navneet Kaushal
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Forums like WebmasterWorld and DigitalPoint have reported changes in Google's Search Engine Result pages since the month began.

Webmasters have a range of opinions ranging from, "I just wish G would leave things alone so that at least webmasters can at least enjoy their new traffic – or not!"

Banned From Google? Wait For Reinclusion!

May 30, 2007 | 1,909 views | by Navneet Kaushal
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As seen on Webmaster World, websites that were previously banned from Google have now been re-included.

These Webmasters did not even tread on the usual route of filling up the required Reinclusion Request Form. Webmasters became aware of the unexpected behavior when one Webmaster noted, “ One of my sites has been banned from the index (for sure) and has just been re-included. It received the ban about the time that many other members reported problems with sites that included directories.”

Surviving Vertical Search Engines At Google Universal Search

May 23, 2007 | 1,412 views | by Navneet Kaushal
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At Pandia, an article says now that Google has integrated all its services into Universal search, “If people perceive that search results are getting less relevant, this may undermine their trust in Google”.

Some of the major points of the article include:

SISTRIX Uncovers Good Google Rank!

May 23, 2007 | 1,869 views | by Navneet Kaushal
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Lee Odden at TopRankBlog has an update on a research done on 10, 000 random keywords by German company SISTRIX. After which, the top Hundred Google SERPs were scrutinized to find out which features determined rankings.

Important points to remember include:

- Keywords in the title tag

- Targeted keywords in the body tag

Matt Cutts: Laying Rules For Paid Links

May 15, 2007 | 1,653 views | by Navneet Kaushal
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Matt Cutts gives his post an exhaustive boost with a lengthy update on How to report paid links. This has not been received well. Obviously, it limits SEOs from buying links unless paying AdWords fees. This leaving nothing for them. Clearly, with his new post, Matt has opened a can of worms.

Seroundtable shortened the article with the points below:

No. 1 SEO Tip… Really?

May 14, 2007 | 1,928 views | by Navneet Kaushal
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The whole world and their cousin wants to topple Google. In keeping with this, Jon Rognerud wrote about what he in his technical expertise thought was the The No. 1 SEO Tip.

In short, some of his suggestions include:

"Context" is the new buzzword for SEO in 2007. While you should still write good, natural, user-friendly and relevant web copy, using some simple LSI techniques can elevate your search engine ranking."

No Follow Helps Improve Site Rankings

May 8, 2007 | 1,885 views | by Navneet Kaushal
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After much debate and discussions, Ben Fisher claims he has solid proof of noFollow helping in his website's ranking.

In the experiment, he wrote a review on the SpiderMan 3 game and mentioned it in various blogs which he linked back to the review site. What happened then was, his site was ranked number 1. Also, "piderMan 3" used as an anchor text contained a noFollow.

Matt Cutts Take On SEO In China

Apr 11, 2007 | 1,356 views | by Navneet Kaushal
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Zac has posted an interesting interview with Matt Cutts on SEO in China at China My Hosting.

Matt pointed out many interesting things with regard to the current trend in search engine optimization. “It’s a common mistake to think that search engines don’t like SEO. The fact is that SEO within Google’s quality guidelines is okay. That includes things like making sure that your site is crawlable, thinking of words that users would use when searching and including them naturally within the content of the site, and doing things like making sure that page titles and urls are descriptive.

Search Engines Reward Remapping Dynamic To Static URLs

Mar 25, 2007 | 1,982 views | by Navneet Kaushal
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How much difference does it make if dynamic URLs of a site were changed to static ones (even it is just seemingly so)? Moreover, what is the changes were to be carried across the site?

We won't have been too wrong if we assumed that considerable risk was involved. However, a study by Search Engine Watch has proved otherwise. Predictably, usability and click through rates should have improved. The surprise element was that the search engines responded positively to the changes in URLs.