Users will now be able to explore a new phase at Instagram. By clicking on hashtags on Instagram for the Web will now bring users to pages containing all photos and videos posted publicly with those hashtags.
BuzzFeed froze brand publisher accounts for its community publishing platform, bringing an end to unpaid content opportunities for brands, that were using the site for content marketing efforts.
Jim Hanas, the director of audience development for HarperCollins, confirmed that his company did receive a notice. “We were enthusiastic early adopters of the platform in June 2013, and, yes, we received notice from Buzzfeed that their policy was changing, essentially barring brands from publishing in the community,” said Hanas.
Google bids farewell to Orkut, the once popular social networking platform that connected millions of people together by lively discussions and common interests. It was in the end of June, the team announced that service of Orkut may be going away and is now preserving the history of connections & conversations.
How Well You Are Doing in Your Social Media Marketing Strategy? Answer the Fit Small Business Quiz to Know!
FitSmallBusiness, the how-to site for marketing, management and business plans for small businesses, has come up with a Facebook Marketing Quiz featuring 18 questions based on social media. 80% correct answers or getting 15 answers right out of 18, implies you are doing great in your social media marketing strategy.
If you want to see more shares and likes on your social content, all you need to do is devote some time, nourish an idea which is fresh, crisp and creative and strengthen it with a little planning. In a recent post on the Social Media Community of Google +, Timi Budai shared an info-graphic describing five steps through which the users can make their social content a hit among their followers.
Social Media is booming & a solid social media marketing strategy is becoming a must for every business: be it big or small. So, what have you planned for your company in terms of social media?
If no rules have been laid out yet or even if you have decided upon some strategies to be implemented, the 36 Rules of Social Media will further help you in taking a smart move. The credit for the infographic goes to Adams Consulting.
Are you devising a social media checklist for your business? If the answer is yes, it is a good idea to create a social media checklist too.
For businesses exploring the prospects of social media marketing, creating a checklist can prove to be a balanced approach to publish the content & participate in the activities to build the right audience and community. The Whole Brain Group has created a sensible social media checklist v 2.0 for businesses. You will like it.
Social networks help family, friends, acquaintances, and colleagues in staying connected. In 2005, only 8% adults were connected through social networking sites and the number raised to 72% in 2012.
There are dozens of social media networks, which are loved & used by individuals on criterion like age, sex, and general usage. Today's infographic by Master’s in Marketing Degree Guide is a descriptive categorization of social media networks, based on their user percent.
Facebook, Pinterest, and Twitter Scoring Highest in Traffic Referrals with a Growth of 54%+ in Past Year!
Shareaholic, a social plugin service being used by 200,000 has released a report on the referral traffic trends from 8 largest social networks over the past 13 months.
While Facebook, YouTube, Pinterest, Twitter, and LinkedIn have shown a strong year-over-year growth, Reddit and StumbleUpon have suffered massively & Google+ has unimpressive numbers.
Here are the highlights of the report:
Link building is no longer about linking directly to money pages, stuffing keywords, creating content for search engines, and framing short-sighted link strategy to build links to conversion pages. It has rather evolved to creating genuine content that attracts readers' interest, search engines' attention, and help in building relevant links.
Here's an interesting infographic by Media Whiz Inc. showing the content marketer's path to link building.