Now it is possible to change the title color of ads when a mouse hovers over the title link. Google announced that when the mouse is moved over a hyperlink, the color of the link is now controllable by users, for the AdSense ads.
Google is quoted on the same, “As we continue to improve and launch new features, we're always interested in hearing your ideas and feedback. Many of you have shared that you want to be able to change the title color of ads when a user moves their mouse over the title link. After a period of testing, we found that this feature resulted in higher earnings for publishers while also increasing user and advertiser value. We are pleased to announce today that we have updated all text ads with this change.”
The feature has been enabled by Google post some testings, and the positive effects of the color changing on the click through rate and ad performance. Have you tried this new feature? What do you think of it?Now Change Color Of Hover Over Links For Your Google AdSense Ads!,