A new search popularity tool bar & measurement service – Compete.com has released search trend data for the month of November 2006. The data indicates increase in traffic for Google and decrease for Yahoo!
From Compete blog : "After gaining some ground in October, Yahoo’s web search share took a big tumble in November. Yahoo’s share of web search declined 3.6ppts to under 21%. The reality for Yahoo is that the absolute decline for the Sunnyvale crew was even worse when you take into account that total web search queries were down from October to November. Meanwhile Google’s web search recovered from a slight two month slide and climbed 3.5ppts to an all time high of 66% market share."
Compete.com has also released top proper name search terms for the month. Top name search terms at Google and Yahoo! include Britney Spears, Gerald Levert, Borat, Jessica Simpson, Michael richards, Fergie, Harry Potter, Rachel Ray, Ted Haggard, Hannah Montana, Drudge, Oprah and others.