Nov 12, 2014 113 reads by Navneet Kaushal

Bing Ads advertisers (only in US) will now see competitive auction data in the web interface. Launched in early 2014 in Bing Ads Intelligence, the Auction Insights is now available at the campaign, ad group, and keyword level.

Competitive Auction Insights Now Available in the Bing Ads Web UI

However, there are minimum data thresholds for the insights to be available. In case of ample information, you will be able to see up to 25 advertisers competing with you in auction. Their display URL will be listed.

The metrics provided will include: Impression share, overlap rate, average position, top of page rate, and position above rate.

Competitive Auction Insights Now Available in the Bing Ads Web UI!, 5.0 out of 5 based on 1 rating
Navneet Kaushal
Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic Buzz as one of the well know digital marketing blog.
Navneet Kaushal
Navneet Kaushal
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