Jun 19, 2009 113 reads by Navneet Kaushal

The Google Analytics Blog has mad a recent announcement about Importing goals into AdWords. The advertisers can now import the Google Analytics Goals and Transactions into AdWords for CPA bidding, conversion and tracking purposes.

Apart from CPA bidding, the benefit of Import feature is that it will let you track the ROI of the campaign and optimize the account for direct conversions inside the AdWords interface. This single move will however simplify the overall conversion tracking process.

Here are the details on how you can set up Goals and import them into AdWords from the AdWords blog.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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