Oct 26, 2006 114 reads by Navneet Kaushal

Apart from Google two other companies are offering customized search engines. These are Microsoft and Optevi. Microsoft in March had launched a live search feature 'Search Macros'. Search Macros helps in building an advanced search query. These search queries are then stored in search bar for later use. Advanced query strings helps you to keep out particular sites, search for certain page characteristics as well as you can also prioritize some sites. Users can create their own Macros. On Optevi, visitors have option of either creating or choosing from 'bundle' of sites which in turn affect the search results. The inclusion and ranking of sites are affected by selection made by the users. To learn more about Optevi search you can have 'The Optevi tour'.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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