The Dealmap has announced that it is now acquired by Google. However the terms of this deal are yet to be disclosed by either parties.
For those who are not familiar with The Dealmap services, it is a website that propagates local discounts and deals via mobile, emails and Twitter by showing the deals' location on Google Maps. Up until now, also an added feature of this website was, it allowed businesses and other users to submit deals. However, with the acquisition, these deals are to be now reverted to the Google Offers team for consideration.
The important question here is, why has Google decided to buy The Dealmap of all the services out there? Perhaps because, since its launch in May 2010 the website has grown leaps and bounds, with over 2 million users in just a years time. In addition to that, the website boosts an impressive 85 million monthly visitors to their partner networks. Thus, making them the deserving winner of the “Top 10 Apps of 2010” as accredited by Wall Street Journal, amongst other awards and commendations.
Here's an example of what your search for Chinese in New York City yield on The Dealmap.
This announcement suggests an added integration of the Google Maps with the Dealmap offers, “We believe Google provides the ideal platform to help us accelerate our growth and fulfill our mission. We’re passionate about helping people save money while having great local experiences, and in Google we’ve found the perfect partner that shares this passion, as well as our vision and strategy. We believe that joining Google will help us innovate in new and unexplored areas of commerce.” This, enthusiasm in the Dealmap camp is well portrayed on their homepage which features a news banner proclaiming it's excitement of being taken over by Google.
Good job Dealmap! Indeed being taken over by Google is something to get excited about! Now that's a deal they would not like to forget!