Google AdSense has made new additions to the Allow & Block Ads section of the AdSense console. The two new ad serving block options will the account holders decide if they want to add or block the Enhanced Text Ads & Expandable Ads.
The Enhanced Text Ads show performance enhancing features on the text ads. You can choose if you want to display text ads with advertiser images, product images, clickable arrow icons, and other performance enhancing features.
The Expandable Ads will let your ads follow a user-initiated action and expand beyond the ad unit size. It is up to you if you want to display media rich ads, which can be in the form of a video game clip, movie trailer etc.
Here are all the features now present in Google AdSense:Expandable Ads & Enhanced Text Ads Come to Google AdSense!,