Facebook Renames "Nearby" as "Local Search"!

Apr 5, 2013 | 2,316 views | by Navneet Kaushal
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Facebook has renamed its mobile application feature "Nearby" as "Local Search". Nearby was introduced as a friend-finder tool wherein users could search for specific places, browse categories, and give rating. The feature soon became a way to find local business recommendations.

Nearby Facebook Renames Nearby as Local Search!

Many users who are still unaware of the change in functionality of the tool will get a hint with the name change. 

comScore's 15 Miles-Neustar local search study has revealed that Facebook is one of the most used mobile applications for local search, with Google Maps at the first place. 

comScore Facebook Renames Nearby as Local Search!

Facebook attained a big position in local search without largely promoting the "Nearby". Let's see if the new name "Local Search" adds on to the success and popularity of Facebook's local business promotion attempts.

Facebook Renames "Nearby" as "Local Search"!, 5.0 out of 5 based on 1 rating
4.thumbnail Facebook Renames Nearby as Local Search!

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Facebook Renames Nearby as Local Search!
4.thumbnail Facebook Renames Nearby as Local Search!