Yahoo! has added some new features to the Panama account interface.The new features streamline account management will go live today.
Some key features are:
- Move/copy keywords: With this feature one can move and copy keywords from one ad group to another without the use of copy, paste, and delete. The 'move' button under the 'Campaigns' has to be used to avail this facility. Note that there is still a 1000 keyword limit per ad group.
- Streamline keyword selector tool: An estimate of the monthly searchers on each keywords suggested by Yahoo! will be provided to users. Now users can get more detailed information on the traffic. Even the users can add the keywords that they want by clicking the box next to the suggestions and clicking "Add Keywords."
- Ad writing help guide: While creating ads, user can preview that ad that will appear in search results for their selected keywords.
These features will surely help advertisers streamline account management!