Google has begun the dressing game, the annual holiday decorations on their search result web page. If you search for any holiday name, you will get holiday-related decorated page. It works for Christmas, Hanukkah and Kwanzaa, and on desktop as well as mobile. The result, for both the desktop and the mobile, are same this year.

When you search for “Christmas”, you get:

Google 2017 Holiday Decoration On Search Result Page

On searching for “Kwanzaa”, you get:

Google 2017 Holiday Decoration On Search Result Page

They are animated and have heavy detailing in each one of them.

Also, when you search for “festivus”, it shows a pole on the left side of the search result page. It has been noticed, that irrespective of time of the year you make the search, whether two months before festivus or six months after it, the search result page still displays the pole.

Author

Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.