Mar 20, 2012 115 reads by Navneet Kaushal

Google’s Maile Ohye has put out a video of her describing the five most common mistakes committed during search engine optimization. She also reveals in the video six quick tips with which webmasters can ensure they are on the right track. She said, “Almost four years ago, we also gathered information from all of you (our readers) about your SEO recommendations and updated our related Help Center article given your feedback. Much of the same advice from 2008 still holds true today.”

The SEO mistakes she mentions are:

  1. Having no value proposition
  2. Segmented approach
  3. Time-consuming workarounds
  4. Caught in SEO trends
  5. Slow iteration

The SEO tips she gives out are:

  1. Do something cool
  2. Include relevant words in your copy
  3. Be smart about your tags and site architecture
  4. Sign up for email forwarding in Webmaster Tools
  5. Attract buzz: Natural links, +1s, likes, follows
  6. Stay fresh and relevant

What do you think of these tips? Are you already following them? Do share your views.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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