Dec 19, 2008 114 reads by Navneet Kaushal

Google is rolling out some new features and updates of its Ad Manager.

According to the information on a particular blog, “Google has introduced the following new features and improvements to the Ad Manager:

  • Quicker way of checking ad operations such as order readiness, delivery status and inventory revenue performance through a new line item tab. A color coding scheme is also being used the delivery bars to help you identify line item pacing information as well as those line items facing risk.
  • The ad manager’s getting started page was also improved with walk through step-by-step tutorials, and additional Ad Manager resources.
  • Ad manager’s reporting are now more accurate and can now filter out clicks and impressions coming from internal traffic
  • New platform for the Ad Manager Help Forum
  • Opt-in feature for receiving additional periodic notifications that includes optimization tips, best practices, market research opportunities and other information

The Google Ad Manager is a hosted ad management solution that can be used by Google Adwords advertisers for selling, scheduling, delivering and measuring their direct-sold and network-based ad inventory.”

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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