Google Changes AdWords Display URL Policy: One Domain Per Ad Group!

Feb 23, 2009 | 1,837 views | by Navneet Kaushal
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The Google AdWords blog recently announced that their new display URL policy will be effective February 24th onwards!

The new policy that was recently confirmed by an official Google representative in WebmasterWorld, is in the favor of “one domain per Ad Group” and will disallow multiple display domains per ad group.

adwords Google Changes AdWords Display URL Policy: One Domain Per Ad Group!

“In an effort to provide more relevant results and a high quality experience for our users, we've made the decision to disallow multiple display URL domains within a single ad group. Going forward, all display URLs within an ad group must have the same top-level domain. Please note that this amendment to our policy applies to all advertisers, regardless of previous exceptions or acceptability of any ad groups.”

See the AdWords blog post for more official words from their end.

4.thumbnail Google Changes AdWords Display URL Policy: One Domain Per Ad Group!

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Google Changes AdWords Display URL Policy: One Domain Per Ad Group!
4.thumbnail Google Changes AdWords Display URL Policy: One Domain Per Ad Group!