Sep 29, 2016 1071 reads by Ritu Sharma

Google My Business has shared guidelines for businesses to work with third parties – it shares the best practices to choose an SEO company.

“While Google My Business is free, third-parties often charge a fee to manage your listing. They can provide valuable services like keeping your listing up-to-date, providing you with customer insights, answering your questions, and responding to reviews. It’s important to understand the benefits you may be getting from a third-party so you can evaluate whether you’re getting the best return on your investment.”

Five best practices that have been shared are:

  • Be Selective
  • Work with one at a time
  • Educate yourself
  • Trust Experience
  • Evaluate your performance

Google also warned about the deceptive behavior of some third parties and shared the red flags to watch out for:

  • Not being transparent. You have a right to know how users are interacting with your business, including specific data like the number of views and clicks to your business listing.
  • Guaranteeing placement on Google. It is not possible for third-parties to influence the order in which your business appears on Google Search or Maps. Learn more about local search ranking
  • Claiming to work for Google. If a third-party representative claims to be employed by Google, ask for their name and request that they email you from their (not email address.
  • Making threats. Third-parties can’t remove your business from Google or access your listing without your explicit permission.
  • Deceptive pricing. Malicious third-parties may not charge you using the pricing you agreed to. Always get an official copy of your agreement before working with a third-party.
Google My Business Shares Recommendation On Working With Third Parties!, 5.0 out of 5 based on 1 rating
Ritu Sharma
Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.
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