Feb 22, 2017 120 reads by Ritu Sharma

Google has announced that they are discontinuing Google Site Search. It is a paid product which is used to power the internal search engine of a website. It’s based on the same technology as Google Search.

Google wrote, “On April 1, 2017, Google will discontinue sales of the Google Site Search. All new purchases and renewals must take place before this date. The product will be completely shut down by April 1, 2018.”

Google will be redirecting the customers to free custom search engine or the new cloud search product.

In statement to Search Engine Land, a Google spokesperson said, “We are winding down the Google Site Search product over the next year, but will provide customer and technical support through the duration of license agreements. For GSS users whose contract expires between April 1st and June 30th, 2017, we are providing a free 3-month extension with additional query volume to allow more time for them to implement the necessary changes to their site. GSS customers may also take advantage of our Custom Search Engine solution, an ads-supported model that offers similar functionality. We continue to build out new functionality and invest in new technology that make enterprise search a great experience for our customers. Just recently, we introduced the general availability of Google Cloud Search for G Suite customers.”

Ritu Sharma
Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.
Ritu Sharma

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