Google Explains Its Icon Change Motive!

Jun 4, 2008 | 4,347 views | by Navneet Kaushal
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According to Search Engine Land, a few days ago, Google had changed its Browser Favorite Icon. If your are using Firefox, then you would see a new Browser Favorite Icon, but in the case of Internet Explorer 7, even after clearing the cache and refreshing the page, the Browser Favorite Icon remains the same old one.

However, Google has released a statement regarding the change in its icon. According to Google, “We recognized there was a need for a Google icon that would better work across multiple applications including web, mobile and client applications. We felt the small 'g' had many of the characteristics that best represent our brand: it's simple, playful, and unique. We will be looking to improve and enhance this icon as we move forward.”

Browser Favorite Icon 'Old Version' (As seen in Firefox)

12 Google Explains Its Icon Change Motive!

Browser Favorite Icon 'New Version' (As seen in Firefox)

21 Google Explains Its Icon Change Motive!

To me, the new icon looks more elegant and has classy feel to it. Let us see what Google comes up with next.

4.thumbnail Google Explains Its Icon Change Motive!

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Google Explains Its Icon Change Motive!
4.thumbnail Google Explains Its Icon Change Motive!