Jul 5, 2008 114 reads by Navneet Kaushal

Last month I had reported that Ask.com had added a direct link to its privacy policy via a "Privacy" link conveniently placed on its homepage. It was observed that even Google didn't have the 'Privacy Link' and that this move might compel the search giant to do the same to their homepage too. Well, now according to Official Google Blog, Google has finally introduced the 'Privacy' link in their home page.


According to Marissa Mayer at the Google Blog , "Larry and Sergey told me we could only add this to the homepage if we took a word away – keeping the "weight" of the homepage unchanged at 28. Given that the new Privacy link fit best with legal disclaimers on the page, I looked to the copyright line. There, we dropped the word "Google" (realizing it was implied, obviously) and added the new privacy link alongside it."

With privacy advocates and organization breathing down on Google's neck, with this move, Google has finally found some room to breathe. The display of privacy link would surely ease the concerns of these organizations.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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