Oct 31, 2007 114 reads by Navneet Kaushal

French blog Zoorgloob has a post where one Google employee has posted screenshots which highlights a peculiar 'GG score.'


What it says is: GG Score: $11.68, Adv: Yes, Vertical: /Local/Regional Content, PVs: 11,088

In Blogoscoped, Tom in the comments section says he photoshopped the screenshot info lines (perhaps in order to protect each site’s privacy); in other words, e.g. the number "$11.68" isn’t really the one from www.ffp.asso.fr, but it was shown below another domain.

What exactly the GG Score in dollar is, the Zorgloob blog doesn’t know either, but they do add that the screenshot was sent by someone working in connection with the AdWords department. Other GG Scores shown include $30.73 and $34.33. Commenting on the meaning of the "Adv" value, Zorgloob’s TomHTML says "We did not find a correlation between this value and the presence or absence of AdWords advertising for these sites"* (during a brief scan I didn’t spot any AdSense on e.g. www.ffp.asso.fr either). "PVs" on the other hand, TomHTML ponders could be short for "page views."

The screenshot Zorgloob presents also includes a navigation entry that reads "Moma" – the name of Google’s intranet.'

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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