Google Introduces Rich Cards For Recipes And Movies!

May 18, 2016 | 1,706 views | by Ritu Sharma
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Google has announced Rich Cards based on the success of rich snippets. Rich cards also use schema.org structured markup to display content in an engaging and visual format to provide better mobile user experience.

Image 14 Google Introduces Rich Cards For Recipes And Movies!

Google stated, “For site owners, this is a new opportunity to stand out in Search results and attract more targeted users to your page. For example, if you have a recipe site, you can build a richer preview of your content with a prominent image for each dish. This visual format helps users find what they want right away, so you're getting users who specifically want that especially delicious cookie recipe you have.”

Google has started to show rich cards for movies and recipes. These rich cards will initially appear on mobile search results in English for google.com.

Image 2 Google Introduces Rich Cards For Recipes And Movies!

 

Image 3 Google Introduces Rich Cards For Recipes And Movies!

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Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.