Oct 29, 2011 115 reads by Navneet Kaushal

The green bar indicator in the Google Keyword Tool is gone now. In a fresh update, the bar has given way to text label of either "High," "Medium," or "Low”, in the competition column of the results.

Earlier, the webmasters judged the competitiveness of a keyword with the “Greenness” of the bar, the more green in the bar, the more competitive the term. Here is the how the table looks now:

Google Removes Green Bar

The level of competitiveness is now depicted with text, and visually it does look different, but the granularity as to how this ranking was assigned has been left unchanged by Google. Webmasters still have to download a report to know the exact number that lead up to the competitiveness being high low or medium. The downloaded report shows the metric of competition based on a 0.0 scale to 1.0 scale in digits. This allows for very specific reporting.

A rough estimate if made with the scales, then the metrics corresponding to them would be-

  • Low: Competitiveness number under .33
  • Medium: Between .33 and .66
  • High: Over .67

What do you think of this update? Do leave your comments behind.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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