Google Maps- Guidelines For Business Listing Quality

Sep 17, 2008 | 1,666 views | by Navneet Kaushal
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Google Maps Spam is an issue of past! Now it seems that Google is all set to fight against it!

add place to google maps1 Google Maps  Guidelines For Business Listing Quality

According to Mike Blumenthal, Google has been geared up with an official document named Local Business Center Guidelines.

These are just like the webmaster guidelines for web search. Now these guidelines also include a fine process to request reinclusion into Google Maps.

google maps Google Maps  Guidelines For Business Listing Quality

According to the Google Maps Help Center, following are the guidelines,

  • Represent your business exactly as it appears in real life. The name on Google Maps should match the business name, as should the address, phone number and website.
  • List information that provides as direct a path to the business as you can. Given the choice, you may want to list individual location phone numbers over a central phone line, official website pages rather than a directory page, and as exact of an address as you can.
  • Only include listings for businesses that you represent.
  • Don't participate in any behavior with the intention or result of listing your business more times than it exists. Service area businesses, for example, should not create a listing for every town they service. Likewise, law firms or doctors should not create multiple listings to cover all of their specialties.
  • Use the description and custom attribute fields to include additional information about your listing. This type of content should never appear in your business's title or address fields.
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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Google Maps  Guidelines For Business Listing Quality
4.thumbnail Google Maps  Guidelines For Business Listing Quality