Google Merchant Shopping Promotions Launched in More Countries!

Nov 20, 2014 | 1,551 views | by Navneet Kaushal
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Just before Christmas excitement sets in, search engine giant Google has announced that it will be expanding Merchant Promotions to the UK, Germany, Australia, India and France.

Merchant Shopping Promotions was launched in the US in the year 2012. It gives advertisers the opportunity to display promotion code offers besides product listing ads in search plus their listings on Google Shopping.

Google has also provided an interest form for those merchants who are interested in launching promotions. Search engine giant Google has indicated that it will respond to those who evince interest within a duration of 1 to 2 weeks.

AdWords interface or promotion feed can also be used to establish and set up promotions.

You can see an example of the Google Merchant Promotions on Product Listing Ads on Google.com:

Image 1 Google Merchant Shopping Promotions Launched in More Countries!

US retailers who have participated in this have seen enhanced performance from Product Listing Ads. Google has provided the example of Venus’s success through this here.

An example of the Merchant Promotions on Google Shopping can be viewed below:

Image 2 Google Merchant Shopping Promotions Launched in More Countries!

Those who want to see how to go about using this tool for promotions in the holiday season can check out Google’s Getting Started Guide.

Google Merchant Shopping Promotions Launched in More Countries!, 5.0 out of 5 based on 1 rating
1.thumbnail Google Merchant Shopping Promotions Launched in More Countries!
Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
1.thumbnail Google Merchant Shopping Promotions Launched in More Countries!
1.thumbnail Google Merchant Shopping Promotions Launched in More Countries!